Zevia: Margins Rise As Supply Chain Issues Disrupt Inventory
Better-for-you beverage brand Zevia was already seeing an impact from its brand refresh despite a Q2 with slumping sales primarily due to supply chain disruptions.
Better-for-you beverage brand Zevia was already seeing an impact from its brand refresh despite a Q2 with slumping sales primarily due to supply chain disruptions.
A Los Angeles County Superior court has ruled in favor of former employees of GT's kombucha company ordering it to pay over $450,000 in restitution over labor violations like wage theft, worker abuse and retaliation.
Building a following in exotically flavored glass bottles since 2017, Seven Teas has landed new distribution partnerships and increased consumer interest in the last year as it expanded into canned teas and lemonades.
Kombucha company Better Booch launched Cha, a 4-SKU line of prebiotic, sparkling teas, that capitalize on the growing market for gut-healthy beverages with functional benefits.
KDP announced this morning that it is investing $300 million in Philadelphia-based coffee company La Colombe, making it the second largest investor in the brand with a 33% equity stake and strengthening its ambitions of moving deeper into the RTD coffee category.
Frozen dessert maker GoodPop has stepped into the beverage category with a bubbly new sparkling kid’s juice drink line, complimenting its flagship line of better-for-you freezer pops.
A new generation of hard seltzers and canned cocktails are positioning in the RTD alcohol category offering Asian flavors and twists on traditional beverages that connect with the Asian-American community and capitalize on a cultural zeitgeist among mainstream American consumers.
Newly drafted NBA prospect Victor Wembanyama signed a five-year exclusive global partnership with emerging sports drink brand Barcode to not only be the face of the brand but to be an equity investor helping steer innovation and growth strategy.
In a BevNET video interview, three female founders in the non-alcoholic set discuss the growing contingent of women pushing the category into new places with NA bottle shops, pop-ups and innovative products to bring more inclusivity to the movement.
Cold brew brand Lucky Jack has been acquired by private label manufacturer Magnum Coffee Roastery earlier this year for an undisclosed amount. Magnum has added Lucky Jack’s high-caffeine extraction IP, facility, products and manufacturing capabilities as part of the deal.
Slate Milk signed a marketing deal with the UFC Wednesday marking the largest partnership to-date for the ultra-filtered chocolate milk brand along with adding $5 million onto its already $10.5 million Series A.
Bizzy Cold Brew unveiled a brand refresh on Wednesday, keeping its multi-serve 48 oz. bottle size the same but changing to a new bottle shape, color palette, updated copy and a redesigned logo font that “better articulates what our true points of difference are to the consumer.”
The non-alc category has made gains in on-premise distribution finding inroads with local music venues, pop-ups events and smaller festivals where there is a lower cost of entry than larger live shows and the consumer base is easier to access.
On the second day of BevNET Live Summer 2023 in New York City, a slate of speakers and panelists told stories and spoke about building successful beverage brands.