Best Kids' Drink

First Juice Purple Carrot

With Purple Carrot, First Juice adds a potent new flavor to a brand that tries to be on the “right side” of so many parental concerns. By infusing vegetables into a less-sweet, lower-calorie, lower-sugar, high-vitamin organic fruit juice/water mixture, and then putting it into a reusable (who doesn’t like that word better than recyclable) sippy cup, First Juice has raised the stakes on sustainability and nutrition for the rest of the category.