Best Tea or Tea-Based

Harmless Harvest 100% Raw Tea

There were a number of impressive entries in the ready-to-drink tea category this year; however, nothing shined quite as bright as Harmless Harvest’s 100% Raw Tea, the winner of BevNET’s Best of 2013 award for Best Tea or Tea-Based beverage. First put on display at the Natural Products Expo West show in March, the three-SKU line of drinks defines true innovation: organic tea leaves from Japan are flash-frozen upon harvest and then pulverized and cold-brewed. The beverage is filled into 10 oz. plastic bottle and, like Harmless Harvest’s coconut water products, high pressure processed in order to keep the liquid in a “raw” state without the use of added heat. The result is a product that is bold, dynamic and exceptional, a description just as apt for the company itself.