Back to the 2016 winners
Best Packaging Design
Alta Palla
Why they won
Alta Palla is the winner of BevNET’s award for the Best Packaging Design of 2016. Launched by energy drink maker Hiball, Alta Palla is a line of organic and fair trade-certified sparkling juices that are packaged in beautifully designed 12 oz. cans. The look is vibrant and clean, with logo, imagery and copy arranged in such a way that it both catches the eye and effectively communicates what the product is all about. It’s a well put together product from start to finish and something that we think will play well on- and off-premise. And, we love the name: Alta Palla means “high ball” in Italian, making the brand simultaneously clever and resonant.