Back to the 2016 winners
Best New Product
REBBL Protein Elixirs

Why they won
REBBL this year continued to take its brand to higher levels of flavor and polish with the addition couple of protein-infused varieties to its Elixirs line. Formulated with base of coconut milk and 16g of vegan protein derived from pea, sunflower, and pumpkin sources, the products can definitely hold their own with many soy or whey protein beverages. It’s a well-executed play for REBBL as it evolves beyond the natural channel and showcases the brand’s ability to create timely and flavorful offerings.