Best New Product

Ripple

Ripple provided a shot in arm for the dairy alternative category with the introduction of an innovative line of plant-based, low-sugar milks that emulate the creaminess and viscosity of real dairy milk. From our perspective, the beverages represent the kind of disruptive innovation that will have a strong and lasting impact in how mainstream consumers think about dairy alternatives. We’re not alone: Target stocks Ripple nationally, and the brand has pulled in more than $40 million in investment in the past 12 months.