Key Account Manager, Grocery - Austin TX

Compensation & Benefits

Annual Base Salary: $120,000

Annual Bonus Potential: $30,000

Annual Company Stock Options: Performance-based awards

Medical/Dental/Vision: $1,000 per month coverage with multiple options of coverage

401k: Available

Vehicle Assistance: Personal vehicle mileage reimbursement program

About DioniLife

DioniLife was founded on a simple belief: choosing not to drink alcohol should never mean compromising on taste, quality, or experience. As the first exclusively non-alcoholic beverage portfolio company created by industry leaders from some of the world's most respected beer and spirits organizations, DioniLife is redefining what adult drinks can be. Built by executives with decades of experience shaping global brands across beer, wine, and spirits, we bring the same standards of craftsmanship, innovation, and ambition to a new generation of beverages.

Our portfolio includes 2026 World Beer Cup Gold Medal Winning non-alcoholic beer brand Mash Gang, Mediterranean-inspired aperitif Pavari, and blue agave-based La Borosa—each created to deliver exceptional flavor, premium quality, and a genuine sense of occasion. We believe consumers deserve more choice. More choice when celebrating. More choice when socializing. More choice in how they live, connect, and enjoy life's moments. That's why every product in our portfolio is carefully selected, developed, or acquired with one uncompromising principle: it must be something we genuinely love to drink. At DioniLife, we're not simply creating alternatives to alcohol. We're building a new category of premium adult beverages—one where flavor comes first, inclusivity matters, and everyone has a seat at the table.

As we continue to expand across the United States, the United Kingdom, and beyond, our mission remains unchanged: to create world-class drinks that elevate every occasion while contributing to a more balanced, inclusive, and mindful future.

Job Description

This Key Account Manager position will be responsible for delivering DioniLife's annual sales-volume, revenue, distribution, and profitability targets across assigned strategic grocery customers.

Based in Austin, this person will lead DioniLife's commercial relationships with major retailers, including Whole Foods Market, H-E-B, Kroger, Sprouts Farmers Market, Trader Joe's and additional regional and national grocery accounts.

This position will own the complete customer-development process--from buyer presentations, new-item submissions and assortment strategy, to promotional planning, forecasting, retail execution, and performance analysis. This person will work closely with retailer buyers, distributor partners, and DioniLife's internal sales, marketing, finance, operations, and supply-chain teams to build sustainable, profitable growth.

Ideal Candidate

The ideal candidate is an experienced CPG or beverage sales professional with a strong understanding of the grocery channel and a proven ability to grow emerging brands within complex retail organizations. This person should be equally comfortable developing senior-level buyer relationships, presenting a compelling category-growth story and working through the operational details required to successfully launch and support products at retail.

Existing relationships with buyers or category decision-makers at H-E-B, Whole Foods Market, Kroger, Sprouts Farmers Market, Trade Joe's or other influential grocery retailers are strongly preferred.

The successful candidate will be analytical, commercially disciplined and entrepreneurial, with the ability to operate independently while collaborating effectively across a growing international organization.

Candidate Qualifications

• Must currently live in the city of Austin
• 5+ years of experience in CPG, beverage, grocery, alcohol, non-alcoholic beverages or a related consumer-products industry
• 3+ years of direct key-account, chain-account or HQ-level customer management experience
• Demonstrated success selling products into regional or national grocery retailers and expanding rate-of-sale and distribution across existing customers
• Established relationships with grocery buyers and category managers strongly preferred
• Experience managing H-E-B, Whole Foods Market, Kroger, Trader Joe's, or comparable regional and national grocery accounts is highly valued
• Proven ability to achieve or exceed revenue, volume, distribution, profitability, and account-performance targets
• Strong knowledge of grocery-retailer planning cycles, category reviews, new-item submissions, promotional calendars, and retail execution requirements
• Experience developing customer-specific annual business plans, sales presentations, assortment recommendations, and promotional programs
• Ability to sell-in features, new-item distribution, promotions, and merchandising support
• Strong analytical skills, including the ability to evaluate retail sales, velocity, distribution, inventory, promotional performance, and market share data
• Experience using retailer portals, syndicated data, sales reporting systems, and CRM tools to identify opportunities and track performance
• Ability to translate consumer, category, and market insights into persuasive customer presentations and actionable commercial plans
• Experience managing trade investments and balancing customer growth with revenue and profitability objectives
• Strong retail-driven demand planning capabilities to assist with retail sales forecasting
• Ability to build trusted relationships with buyers, distributors, and other key stakeholders
• Excellent presentation, negotiation, verbal and written communication skills
• Highly organized and disciplined managing multiple customers, deadlines, item submissions, forecasts, promotions, and follow-up requirements
• Entrepreneurial, self-directed and resourceful, with the ability to succeed in a fast-growing organization

Key Responsibilities

• Deliver annual revenue, sales-volume, distribution, and profitability targets across assigned grocery accounts
• Lead DioniLife's commercial relationships with H-E-B, Whole Foods Market, Kroger, Sprouts Farmers Market, Trader Joe's and additional assigned retailers
• Develop and execute customer-specific annual business plans aligned with DioniLife's broader U.S. sales strategy
• Secure new item authorizations, expanded distribution, and incremental placements across the complete DioniLife portfolio
• Build compelling buyer presentations that communicate DioniLife's portfolio strategy, consumer opportunity, category contribution and retailer-specific growth potential
• Lead new-item submissions, category reviews, line reviews, and customer presentations
• Develop customer-specific assortment, pricing, merchandising, and promotional recommendations
• Create and manage annual promotional calendars that generate trial, increase velocity, and deliver profitable growth
• Negotiate feature, distribution, merchandising support, and other efforts within company approved guidelines
• Collaborate with supply team to assist with chain-specific demand planning--30, 60, and 90 days ahead
• Communicate anticipated distribution gains, promotions, resets, new-item launches and other demand changes to key DioniLife distributor partners
• Analyze retailer sales, distribution, velocity, promotional performance and competitive activity to identify opportunities and risks
• Manage customer-specific trade investments and evaluate promotional effectiveness and return on investment
• Collaborate with distributor partners and field sales teams to translate HQ mandates and authorizations into successful store-level execution
• Partner with DioniLife's marketing team to develop customer-specific programming, retail activation and merchandising support
• Coordinate new-product launches across customers, distributors, internal stakeholders, and field teams
• Maintain accurate account plans, opportunity pipelines, customer records, forecasts, and follow-up activities
• Provide regular customer-performance updates, business reviews, and recommendations to DioniLife leadership
• Represent DioniLife professionally at customer meetings, industry events, trade shows, and other strategic engagements

Job Requirements

• High energy, positive attitude, and a natural ability to create enthusiasm around the full DioniLife portfolio
• High commercial drive, strong ownership, and a consistent focus on delivering measurable results
• Ability to manage senior customer relationships while maintaining close attention to operational details
• Ability to work collaboratively, but quickly across marketing, operations/supply, and field sales
• Strong financial and analytical judgement, including an understanding of pricing, trade investment, margin and promotional profitability
• Proficiency with Microsoft Excel, PowerPoint, CRM platforms, retailer systems, and sales-analytics tools
• Valid driver's license and reliable transportation
• Flexibility to attend occasional evening or weekend customer events, trade shows, and market activations
• Ability to lift, transport, and setup product or presentation materials when needed