Raising the Bar Partners with Zero Proof Nation for Dry July Zero-Proof Cocktail Kit

This Dry July, Raising the Bar, a zero-proof cocktail subscription box, and Zero Proof Nation, an international platform spotlighting the best in adult non-alcoholic beverage culture, from drinks to destinations, are making it easier and more exciting than ever to go alcohol-free with intention. Their new limited-edition cocktail kit, Road Tripping, features curated zero-proof ingredients with exclusive recipes. 

Curated in collaboration with Laura Silverman, founder of Zero Proof Nation and creator of a global map of alcohol-free and NA-forward retailers and spaces with 200K+ views and counting, the Road Tripping kit includes everything needed to craft up to 10 alcohol-free cocktails at home. With her finger on the pulse of the best in non-alcoholic beverages and destinations, Laura helped shape this month’s selections to reflect what’s exciting, flavorful, and worth discovering. Inside, you’ll find products from standout non-alcoholic brands like Ghia’s Original Apéritif, Ted Segers’ non-alcoholic beer, and the exclusive Cherry Coffee Blast Bitters from All the Bitter x Zero Proof Nation—made with Bing cherries, roasted chicory, cocoa nibs, vanilla, cardamom, and orange peel for a bold, layered flavor balanced by bitter botanicals and adaptogens. This bottle of bitters wasn’t made to chase a trend—it was created by two trusted voices in the non-alc space who live and breathe this world. Thoughtfully crafted with care, intention, and an insider’s understanding of what the community truly values, Cherry Coffee Blast Bitters is available exclusively through All the Bitter and a curated network of non-alcoholic bottle shops and independent NA-friendly retailers, all featured on Zero Proof Nation’s global map.

This collaboration reflects both brands’ shared mission to spark connection, inspire curiosity, and make gatherings more inclusive, while also tapping into a broader cultural shift—where alcohol-free options are for anyone seeking more intentional, flavorful ways to unwind. It’s a celebration of the growing zero-proof community and a reminder that skipping the alcohol doesn’t mean missing out.

Founded by Abbie Romanul, Raising the Bar has become a go-to platform for discovering standout zero-proof brands. Through its monthly kits, the company introduces consumers to high-quality non-alcoholic spirits, mixers, and makers, making it easier to explore the growing alcohol-free space and reimagine what celebration can look like without alcohol.

The Road Tripping kit is available as a one-time purchase or as part of Raising the Bar’s monthly subscription. To order or learn more, visit: weareraisingthebar.com. Limited quantities available. For more on Zero Proof Nation, visit: zeroproofnation.com.