Northeast Market Manager – NY/NJ/CT

About Social Hour

Social Hour Cocktails is a bartender-owned, full-strength canned cocktail brand delivering the quality of a cocktail made from scratch at a world-class bar.

Founded in 2020 by Tom Macy, after a decade at Clover Club in Brooklyn including eight years running the bar program, Social Hour has grown into a 12-state brand with New York at the center of its business.

The premium ready-to-drink cocktail category is still being defined, and we believe Social Hour has an opportunity to own a meaningful part of it. We’re looking for someone excited to help build that position with us – not simply manage an existing territory.

The Role

The Northeast Market Manager is a full-time, hands-on, field-based sales role focused primarily on New York, New Jersey, and Connecticut. You’ll spend most of your time in market with accounts and distributor partners – opening new doors, strengthening existing relationships, and turning trial into consistent reorders.

This role can be based anywhere in or near the tri-state area, provided you can travel efficiently throughout the territory. Occasional travel to additional Northeast and Mid-Atlantic markets may be required as we expand.

Responsibilities

• Manage and grow key accounts across New York, New Jersey, and Connecticut
• Open new on- and off-premise accounts
• Build strong relationships with distributor reps, buyers, and account teams
• Drive cold-box placements, displays, shelf sets, tastings, and other in-market execution
• Turn trial into consistent reorders and long-term account growth
• Represent Social Hour’s bartender-owned, quality-first story naturally and credibly
• Track market activity, opportunities, and results, and communicate clearly with the broader team

Qualifications

• A hunter mentality – a proactive, relationship-driven salesperson who enjoys prospecting, opening doors, and closing
• Experience selling spirits, wine, beer, or other beverage-alcohol brands
• Experience working with wine and spirits distributors and accounts in the tri-state area; strong local relationships are a major plus
• Comfortable spending the majority of your time in market and working independently across an active territory
• Organized, accountable, and strong at follow-through
• Valid driver’s license and reliable access to a vehicle

Compensation

$80,000–$100,000 base salary, plus performance-based bonus and benefits.

To Apply

Please submit your résumé along with a brief note about your background, your experience in the tri-state market, and why you’re interested in helping build Social Hour.