Packaged in Vita Coco’s familiar 500 mL Tetra Pak carton, the beverage will be made available exclusively at Kroger supermarkets through the end of the summer.
All of these natural functional products are available in beverages right now: and they’re growing and on-trend.
Titan Tea’s electrolyte-infused teas will soon be made available at 300 of UNFI’s top independent stores nationwide.
BevNET’s annual Natural Beverage Guide is the industry’s largest guide to beverage brands targeting the natural channel, including plant-based waters, kombucha, cold-pressed juice, as well as the companies that supply goods and services to those brands.
The remarkable success in marketing coconut water as a sports drink, while subtly shifting, has given way to a range of plant-based and naturally formulated beverages seeking to emulate a similar path.
Happy Tree Maple Water’s Lemon variety is a two-ingredient blend of organic maple water and organic lemon juice. Rather than tasting like lemon-flavored maple water, the product tastes like a pretty well-executed lemonade.
Bottled soups have emerged as a noteworthy trend in recent months, and among a handful seen at the recently held 2015 Summer Fancy Food Show was Splendid Spoon. Based in Brooklyn, the company produces a range of plant-based soups -- including a vegan bone broth -- that are cooked, packaged in 16 oz. bottles and promoted as a "drinkable soup cleanse."
To better understand methods for getting a retailer to optimally sell your product, including strategies in both category and shelf management, working with brokers and how to navigate sales data, FBU recently sat down with Daniel Lohman, who is a strategic advisor specializing in the organic and consumer packaged goods industry.
With both a unique value proposition and package type, HFACTOR is an innovative approach to the packaged water category. The product is formulated with molecular hydrogen gas dissolved into water and packaged into an 8 oz. pouch commonly used for dry packaged snacks.
Readers of my last two columns get the point quickly: food and beverage companies in the natural products industry should strive for racial and ethnic diversity. To that end, now we’re going to think about solutions: practices that the industry and its component companies can inaugurate to spur both employee and entrepreneurial diversity.
Speaking on his competitor’s decision to reformulate Diet Pepsi, Alexander “Sandy” Douglas Jr., executive vice president & president of Coca-Cola North America, said on a Coke earnings call that the new Diet Pepsi will “create a lot of buzz in the category, some of it good, as the good science of the safety of non-nutritive sweeteners gets out in the marketplace and is reinforced.”
Giving attendees all they need to know to understand the dynamic world of food and beverage entrepreneurialism, this full-day business education and networking conference will take place on September 30 in Boston, MA.
Having recently secured new distribution and retail placement in Southern California, Genius Juice, which produces a line of high pressure processed (HPP) organic coconut smoothies, has refined its branding, reduced its product offerings and unveiled a new 12 oz. bottle.
The CGF’s announcement arrives as CircleUp recently passed the 100 transactions mark, with companies raising over $100 million to date on the platform.