Beverage Industry News, Reviews, & Events

Review: Proper Soda Hibiscus Soda

Proper Soda Co.’s Hibiscus Soda is the followup flavor to its flagship Hop Soda. Unlike Hop Soda, which was essentially introducing a flavor that is rarely seen in non-alcoholic beverages, this variety is a bit more familiar. It uses a rather simple formulation of carbonated water, sugar, citric acid, hibiscus extract, grape extract (for coloring) and natural flavors.

Review: Purps

From our perspective, Purps approach, which is to play in variety of beverage categories with a specific functionality for each product, is way too wide to be successful. Nailing one product type in one segment -- perhaps with a few SKUs -- seems like a much better approach.

Review: Sprizz-O

Sprizz-O is a new brand of juice and seltzer water blends that comes in six varieties. Packaged in 12 oz. long-neck bottles, each beverage is also sweetened with can sugar and contains 50 calories. We've seen similar concepts come and go, but we think Sprizz-O is off to a good start.

BevNET Announces Its Best of 2014 Award Winners

Two common threads link this year’s best: One, brands have maintained a focus on health-driven trends, initiating timely innovation in both formulation and packaging. Two, companies have executed on multi-channel retail and distribution strategies at a time when mainstream consumers become increasingly aware and actively pursue beverages in natural-focused categories.

Review: Pickle Juice Sport Shot

Pickle Juice Shot is a 2.5 oz. product that was designed to help alleviate cramping during exercise. This functionality comes from a blend of vinegar, salt, potassium, vitamin C and vitamin E. The pickle flavor comes from dill flavoring and appears no bearing on whether this product works or not; it appears to be a marketing ploy (or perhaps placebo) more than something that actually needs to be there.

Learning from a Dairy Diaspora

There’s an increasing number of people questioning the whole premise for dairy milk, either because they’ve embraced non-dairy paleo lifestyles, have environmental concerns associated with a dairy-centric agricultural system, or just plain don’t like the taste as much.