The company today began selling Coca-Cola Life, its mid-calorie, stevia/sugar blend-sweetened cola, in the U.S. — but only at The Fresh Market.
KeVita has announced the Sept. 1 debut of a line of kombucha drinks, titled KeVita Master Brew Kombucha, at Safeway stores nationwide and select Whole Foods regions.
In a new video segment featured on BevNET FBU, Greg Fleishman, co-founder and President of Purely Righteous Brands, offers his take on why an entrepreneur’s passion is so intimately tied to success.
The latest in distribution news features brands opening new territory on opposite coasts, with Las Vegas-based Xyience heading east while Sipp Sparkling Organics, which operates in Philadelphia, is expanding out west.
Consumers want fast meals and they want portable consumption. As a result, orange juice is losing out.
Once anointed as the next coconut water, enthusiasm for aloe vera drinks appears to be somewhat tempered these days. Nevertheless, there remains a steady trickle of new entrants to the category, including Aloe Very, a new three-SKU line of USDA certified organic blends.
James May, the man who brought stevia to the U.S., wanted to offer consumers a healthy alternative to sugar. But before he got there, he faced more than the usual set of bureaucratic roadblocks.
The announcement that the Coke has acquired a minority stake in Monster elicited a swarm of analyst reports on the purchase, which most view as immensely positive for both companies.
Made with fruits, roots and vegetables are sourced from organic farmers along the West Coast, Purity Organic’s new “Superjuices” are pasteurized, shelf-stable juices that are formulated with ingredients often seen in cold-pressed, HPP varieties.
Evolution Fresh recently added two new products to its already extensive portfolio of juices and smoothies. Organic Avocado Greens Organic Splendid Carrot each launched as exclusives at Whole Foods and both products feature the brand’s refreshed label design. Blended with on-trend ingredients such as chia, coconut water and turmeric, Evolution’s desire to innovate definitely shines through.
Making its debut at the recently held 2014 Summer Fancy Food Show in New York City, Mamma Chia Vitality + Energy is an extension of the company’s popular line of chia drinks. As with its flagship line, the organic beverages are made with hydrated chia seeds and fruit juice. Added to the mix are 90 mg of caffeine sourced from guayusa and cane sugar, with the blend packaged in a slim 10 oz. glass bottle. So how did it all turn out?
Named for a geographically defined area where tea plants are most commonly grown, Zone 8 is promoted as a line of “great tasting, culturally relevant teas and juice blends that redefine what natural means.” The beverages are quite tasty, but we feel as though the branding and positioning are slightly out of sync with what’s inside the bottle.
The data will look broadly at the most-subscribed categories for FBU attendees, offering greater understanding of how sales data and information can be deployed to their advantage.
Bolthouse Farms Kids Smoothies are the company’s newest addition to its portfolio of beverages premium juices and smoothies. Made with an all-natural formulation including fruit purees and juices from concentrate and no added preservatives, the company promotes the drinks as being “designed for maximum kid craveability.” In a crowded category, however, the line is not one that’s overly innovative or unique.
A long-discussed investment took place this afternoon when Coke bought 16.7 percent of Monster for a $2.15 billion payout.