Featured – How to Use Data and Build Sell Stories
Benji Fitts, the Director of Client Insights at SPINS, dives into how beverage companies can use data and and build sell stories.
BevNET.com Staff
Posts by BevNET.com Staff
Featured – How to Win in Convenience Stores
Explore the evolving world of convenience with Andy Steele from Olipop and BODYARMOR, alongside Vanessa Walker from NEW YOU BRANDS, as they break down the ever changing convenience store landscape. We'll discuss revenue and velocity expectations, what sustainable success looks like, and the range of players.
Featured – Retailer Profile: How Sprouts Seeks Out Innovation
The team at Sprouts is intent on finding new beverage brands to surprise and delight consumers. They discuss the store’s goals and the best ways to pitch and grow with this selective and influential national chain.
Taste Radio: TikTok, It’s Time To Make Money. But, Is There Any For Kids’ Brands?
The hosts discussed TikTok’s announcement that it will make its Shop feature available to all of its 150 million U.S. users and ways that it may benefit CPG brands, and also spoke about the challenge of marketing kids’ brands and why some excel while most fade away. They also riffed on several notable products, including beauty-centric beverages, snackable chocolate and Indian-inspired dips.
This Week’s New Products: Cereal-flavored Milks, MTN DEW, STōK, Cloud Water and More
In this week’s new products roundup, Mooala seeks to simplify the ingredient list of plant-based milks, MTN DEW harnesses the power of Voo-Dew in anticipation of Halloween and BodyArmor and Electrolit enter the powdered hydration space.
Expo East: Mooala Tips Toward Premium; Meet ‘Freemilk’
Plant-based milks were on the move at Expo East, with new products for Mooala and new positioning from Strive.
Featured – C4 Shares Field & Experiential Marketing Techniques
Calling all Field and Experiential Marketers! Whether you're a food or a beverage brand, join Mari Lee and Katie Geyer of C4 (Nutrabolt) get into the nitty gritty on how to pick events that support your acquisition goals, activation strategies that delight your audience, and how to use this kind of experiential marketing to drive sales velocities in store.
Insider All Access: Stay Updated on Food, Beverage and Beer Industry News
We are thrilled to announce a new offering for our food, beverage and beer communities. Introducing: Insider All Access - an even more comprehensive and engaging way to stay up-to-date on the latest industry happenings.
Featured – Case Study: Vital Proteins on Influencers and Ecommerce
While influencer marketing has provided a new path for driving brand awareness, for brands it’s no longer just about paying a celebrity to pose with a product on Instagram. To capture consumers’ attention, dollars and loyalty, digital marketing needs to be omnichannel, with a hand in everything from lifestyle blogs to swipe-up campaigns.
Featured – Branding and Packaging: A Step by Step Guide
Kelly Criswell, Principal of Mudge, provides a step by step guide to branding and marketing for beverage brands. The presentation took place at Beverage School during the BevNET Live conference.
Featured – Stumped on Valuation? Talk to an Investor. SWAT Equity and FABID Break it Down
Finding the right valuation of your business is not just crucial to fundraising, but affects the long-term health and success of your company for years to come. Join Sarah Foley of Swat Equity and Ryan Williams of FABID as we discuss the risks of going too high or low, how to get to the right number, and to ask your own questions LIVE with the experts.
BevNET Spirits Awards 2023: Nominations are Open for Ready-to-Drink Cocktails and Non-Alcoholic Spirits
BevNET, the leading source for news and insights into the beverage industry, is thrilled to announce the inaugural BevNET Spirits Awards for 2023.
Elevator Talk: Baloo, Alldae, !MPROV Booze-Free Cocktails, Bennu, Crooked Owl
Watch founders and CEOs introduce their brands and provide a recap of recent news and updates. This week's special co-host is Kara Rubin, a strategic advisor with JPG Resources, who shared her thoughts, questions and feedback with the participants.
Spirits Gallery: New Whiskeys From Torabhaig, Wyoming, WhistlePig, Jack Daniel’s and More
In our latest roundup of new whiskey offerings, Torabhaig closes the final chapter of its Legacy Series, WhistlePig takes to the race track with Alfa Romeo F1 Team Stake and Jack Daniel’s unveils its first permanent expression made with 100% malted barley.