Veteran executive brings 30 years of experience building and scaling profitable manufacturing businesses across the CPG industry.
Bristol, PA – December 11, 2025 – Sojo Industries ("Sojo"), an industrial automation company delivering advanced robotics, mobile manufacturing, and modular packaging solutions for Fortune 500 and emerging brands, announces the appointment of Chad Hagen as Chief Commercial Officer.
Hagen joins Sojo following more than 17 years at SunOpta Inc., a publicly traded leader in food and beverage manufacturing, where he served as Chief Customer Officer and Senior Vice President. At SunOpta, Hagen successfully grew revenue from $300 million to over $1 billion and established long-term strategic partnerships with multinational food and beverage companies. Throughout his career, Hagen has also held commercial and advisory roles at Robinson Fresh, Pavich Farms, and Sambazon.
"Chad brings the ideal blend of experience, leadership, and passion to execute on the next phase of the Sojo journey," said Barak Bar-Cohen, Founder and CEO of Sojo. "Chad's proven track record of growing multi-channel businesses, forging lasting customer partnerships, and building high-performing teams aligns perfectly with Sojo's mission of providing automated and robotic manufacturing solutions to the CPG industry. We're thrilled to welcome Chad to the Sojo family."
As Chief Commercial Officer, Hagen will oversee the company's commercial organization and strategy, leading efforts to expand partnerships and advance adoption of Sojo Flight™, its mobile on-site automation and robotics solution, and Sojo Shield™, its proprietary track-and-trace software, across core and emerging verticals.
"Joining Sojo is an incredible opportunity to help reshape how the world thinks about the use of automation and technology across the food and beverage industry," said Hagen. "For decades, I've worked with brands that were consistently challenged by the complexity of variety and multi-packs and watched the industry struggle with the high cost of freight, packaging waste, and the lack of flexibility to keep up with market demand. Sojo's technology squarely addresses these challenges by bringing mobile, automated, and data-driven packaging solutions directly to the manufacturing floor. I'm excited to build on Sojo's momentum and deliver innovative, flexible systems that will drive growth while reducing cost, inefficiency, and environmental impact."
About Sojo Industries:
Sojo Industries is a fast-growing technology company delivering advanced robotics, mobile manufacturing, and modular packaging solutions for the food and beverage industry. Sojo's patented mobile manufacturing system, Sojo Flight™, provides brands with high-speed, multi-format packaging capabilities that can be transported and deployed at manufacturing facilities nationwide, reducing freight costs, mitigating labor shortages, and increasing operational flexibility. Along with Sojo Shield™, a blockchain-based track-and-trace platform offering real-time geolocation and supply chain insights, Sojo is pioneering efficient, data-driven variety packaging for Fortune 500 enterprises and emerging brands. Through its 'atoms to bits' approach to transforming dock-to-dock operations, Sojo is integrating robotics and data to support the supply chain of the future. Established in 2021, Sojo is driven by founder and CEO Barak Bar-Cohen's vision to merge his business expertise with his late father's scientific legacy - making mobile manufacturing a scalable reality.
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