Brad Avery

Brad Avery

Senior Reporter

Brad is a Reporter for BevNET.com.

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Posts by Brad Avery

NielsenIQ: Non-Alc Beverage Sales Decelerate But Remain Strong

All channel non-alcoholic beverage sales slowed down but remained “very strong” during the period ending November 6, according to an analysis of NielsenIQ data by Goldman Sachs Equity Research. Dollar sales were up 10.8% in the two-week period, compared to 12.1% in the four-weeks. On a two-year stack basis total dollar sales grew 24%.

DAVIDsTEA Co-Founder Returns to Loose-Leaf Category with Firebelly Tea

Best known as the co-founder of Canadian loose leaf tea brand DAVIDsTEA, David Segal announced today the launch of his latest project, Firebelly Tea, an ecommerce premium tea and accessories brand. Co-founded with Shopify president Harley Finkelstein, Firebelly specializes in high quality teas in sustainable packaging, made without artificial ingredients or flavors.

Video: Yerbae’s New CMO Aims to Define the Brand Identity

Plant-based energy drink maker Yerbae announced this month the addition of Brian Neumann as its new CMO. This is the first c-suite level position for Neumann, a former brand manager and associate director for The Kraft Heinz Company, where he oversaw national advertising campaigns for the Heinz ketchup brand.

CELSIUS: Domestic Expansion Fuels Triple-Digit Q3 Growth

Having posted consistent triple-digit retail growth over the past several months, energy drink brand CELSIUS reported quarterly revenue grew 157% to $94.9 million during its Q3 earnings call this week.

Earnings Roundup: Jones, Alkaline Water Co. and Reed’s Each Post Double-Digit Growth

Jones Soda reports double-digit Q3 growth and announces plans to move ahead on cannabis launch with eyes on early 2022 rollout; The Alkaline Water Company is seeing results from its sponsorship deal with Shaquille O'Neal, helping to reaffirm end of fiscal year guidance; Reed's is seeing high demand but also high inflation costs.

Riff Closes $2.5M Series Seed Round

Oregon-based coffee brand Riff announced today that it has closed a $2.5 million series seed round with investors including former NFL tight end Vernon Davis and Continental Grain COO and former Anheuser-Busch president Dave Peacock. This latest financing round opened in 2019 and has provided the startup company with a stream of spendable capital to support its growth initiatives over the past two years.

PepsiCo to Rebrand MTN Dew Rise Energy Following Court Order

PepsiCo announced yesterday it will drop “Rise” from the name of its MTN Dew Rise Energy line, signaling a temporary win for cold brew coffee maker Rise Brewing Co. in the company’s legal challenge over claims of trademark infringement. The product will be renamed “MTN Dew Energy.”

Beliv Targets U.S. Expansion with Big Easy Acquisition

Latin American beverage tech company Beliv announced this month that it has acquired New Orleans-based probiotic beverage maker Big Easy, giving the multinational company a foothold in the U.S. market. Terms of the deal were not disclosed.

ReserveBar to Acquire Minibar Delivery

A pair of beverage alcohol e-commerce platforms are merging. E-commerce luxury spirits platform ReserveBar announced today that it will acquire Minibar Delivery, a marketplace that offers on-demand delivery of beer, wine and spirits. The transaction is expected to close this week. The companies declined to disclose a sale price.

Genius Juice Acquires Bar Maker Bright Foods

Coconut smoothie producer Genius Juice, in a partnership with BLD Capital, has acquired a “significant stake” in refrigerated bar maker Bright Foods, the company announced today. Terms of the deal were not disclosed.

Monster: Q3 Results Resilient Against Supply Headwinds

Despite supply chain challenges presenting significant headwinds, Monster Energy Company beat analyst expectations by reporting 13.2% net sales growth to $1.41 billion in its Q3 2021 earnings report, released yesterday.

PepsiCo Ordered to Stop Using ‘MTN Dew Rise’ Name Amid Trademark Battle

PepsiCo has been ordered to stop using the “MTN Dew Rise Energy” name for its branded energy drink line this week after a New York judge ordered a preliminary injunction against the conglomerate in a trademark infringement lawsuit, handing a temporary victory to cold brew coffee maker Rise Brewing Co.

Black Rifle Coffee Co. to Go Public After SPAC Merger

Black Rifle Coffee Company is going public after it announced this week it will merge with a special purpose acquisition company (SPAC) in a deal that values the military-focused brand at $1.7 billion.

Found Sparkling Water Rebrands, Closes Funding Round

After 14 years in business, premium sparkling water maker Found is no stranger to reinventing itself. Now, after the pandemic forced the international company to overhaul its strategy, the brand is relaunching again with new funding, a new headquarters and a new name.