BodyArmor is broadening its advanced hydration offerings with its first major innovation of the new year: BodyArmor Flash I.V. Caffeine Zero Sugar; Plus, electrolyte drink mix maker DripDrop launched its new Zero Sugar Plus line this week.
![Hemp Ban Deadline Could Be Extended Under New Bill [Updated]](https://dg6qn11ynnp6a.cloudfront.net/wp-content/uploads/2025/11/05124459/bevnet_drafthemplegislation_thumbnail-150x150.jpg)
An Indiana congressman has proposed legislation to push back the upcoming hemp ban for three years, allowing more time to carve out a regulatory framework for hemp products.
Over the past 10 years, Koia has positioned itself as an innovator in plant-based protein drinks. Now, the brand is bringing that focus to the Modern Soda set with its latest line launch: Koia Protein Pop.
AG1’s brick-and-mortar footprint is getting larger as the powdered beverage brand has forged its first national specialty retailer partnership with The Vitamin Shoppe, launching in more than 640 stores and online.
Health is always at the top of mind during New Year’s resolutions. But this year, Target seems to be taking those resolutions to heart by going bigger than ever on its wellness set with a 30% assortment expansion across categories.
ZOA Energy will pay out $3 million to consumers as part of a class action settlement over allegedly deceptive marketing claims. The lawsuit against the brand dates back to October 2023 when consumers sued the company in California.
The future of functional drinks brand Emotional Utility Beverage (EUB) is unclear after an executive posted on LinkedIn this week that the brand was “winding down,” but later deleted the post.
Functional mushroom coffee maker RYZE is hitting brick and mortar stores with its first national retail launch in Target this month. The clean label brand had primarily grown its business online since launching in 2020.
Debuting in two flavors – Strawberry Pop and Power Punch, each 12 oz. can of Protein Energy contains 8 grams of protein, zero sugar, L-theanine, biotin, B vitamins and 150 mg of caffeine from green tea.
We’re closing the book on 2025 by taking a look back at the stories that most caught your eyes. This year’s Top 10 Most Read BevNET Stories include several M&A deals for emerging brands, a controversial manufacturing closure and new energy drinks.
There’s a new energy drink on the market encouraging consumers to have a laugh about dying – and no, we don’t mean Liquid Death. Titan Casket, a Massachusetts-based direct-to-consumer coffin retailer, is getting into the energy drink space with Awake.
NextFoods Inc., the parent company of better-for-you beverage brands Cheribundi and GoodBelly, has raised $10 million in a funding round led by investment firm ECP Growth. ECP (Emil Capital Partners) has long been the largest investor in NextFoods and helped steer the 2023 merger with Cheribundi.
Nutrabolt, the parent company of C4 Energy and Bloom, has named Jason Cantelli as Chief Commercial Officer, overseeing strategy including the company’s DSD performance and key account relationships.
PepsiCo and Walmart are facing a new proposed consumer antitrust class action this week, following the unsealing of a dismissed Federal Trade Commission (FTC) lawsuit against the company that alleged Pepsi gave Walmart exclusive discounts.
