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GT’s Living Foods is in a collaborative mood. The kombucha category leader is partnering with Cheribundi to release a limited edition flavor for its Synergy line, UNITY x Cheribundi: Shirley Temple.
BevNET Live NYC 2026 kicked off with several sit-down interviews with entrepreneurs, including several in the low ABV and non-alcoholic beverage categories who discussed the rapidly changing consumer landscape.
Canadian energy drink producer GURU is expanding its GURU Lite and Zero Sugar lines into Sprouts Farmers Market stores this month.
Food and beverage ingredients producer Ingredion will acquire competing U.K. manufacturer Tate & Lyle in a $3.6 billion (2.7 billion pound) cash deal.
Vancouver-based sparkling iced tea brand Wize Tea has been sold to an undisclosed acquirer, according to former CEO and founder Max Rivest.
Texas Attorney General Ken Paxton has launched an investigation into Celsius Holdings, Inc., alleging the Florida-based energy drink brand has improperly marketed Celsius and Alani Nu to minors.
BodyArmor, the Coca-Cola Company’s premium sports drink brand, is exploring new formats for hydration with BodyArmor FIT, a new caffeinated sparkling sports drink line aiming to broaden the brand’s use occasions for consumers.
Three former Nutrabolt executives will be able to keep their jobs at functional beverage brand Recess after a Texas federal judge rejected a request for an injunction from their former employer, so long as they do not share or use confidential information in their new roles.
Shakeology, the premium protein mix brand launched by wellness company BODi, has partnered with broadline distributor KeHE and launched into 80 Sprouts Farmers Market locations across the country.
Non-alcoholic beverage sales maintained a steady growth curve in the first half of May, as dollar sales rose 2.5% in the 52-week period ending May 16, according to the latest analysis of NielsenIQ data by Goldman Sachs Equity Research.
The better-for-you beverage brand first founded by former First Lady Michelle Obama and led by L.A. Libations is rolling out a rebrand for its 16.9 oz. PLEZi Hydration line, with plans to focus fully on a cross-generational opportunity in sports drinks, having dropped its original kids juice line.
Adult NA cocktail maker Little Saints is mounting a concerted effort to grow across its home state of Florida, launching 120 ABC Fine Wine & Spirits stores across the Sunshine State next month, marking the startup’s largest retail expansion to date.
Typically, consumers seeking relief for menstrual cycle pain and discomfort need to scour the drugstore aisles. The Cycle, a startup functional beverage brand now available nationwide in Sprouts, wants to put PMS relief right in the checkout aisle.
Olipop is unveiling its first major brand refresh since its launch in 2018, debuting an updated label design as part of a new marketing and creative initiative positioning it as “The feel good soda.”