Having emerged this year as one of the fastest growing energy drinks in the U.S. market, CELSIUS’ momentum continues to surge, earning an “outperform” rating according to a new report by Credit Suisse. According to the report, which stems from CELSIUS’ analyst day event in Miami, Florida last week, the brand has seen “a strong rebound in demand post pandemic."
Food tech company NotCo announced today that it has raised $235 million in a Series D funding round led by Tiger Global, bringing its total financing to over $350 million to date. The funding will help the plant-based milk and meat producer to launch its food products in the U.S. and scale its proprietary A.I. technology platform.
Having established a national footprint, ZOA Energy -- the plant-based beverage brand co-founded by Dwayne “The Rock” Johnson and distributed through Molson Coors Beverage Company -- is preparing to launch its first televised marketing campaign beginning with a 30-second spot during the opening ceremony of the 2020 Olympics in Tokyo.
Direct-to-consumer powdered beverage maker Athletic Greens announced this week that it has raised its first ever round of outside capital featuring celebrity and institutional investors; Stevia-sweetened beverage maker Zevia debuted on the New York Stock Exchange on Thursday, offering 10.7 million shares priced at $14 each, raising just under $150 million for the company.
The Coca-Cola Company is experiencing a post-lockdown rebound as net revenues jumped up 42% to $10.1 billion in the second quarter, according to an earnings report this week. Coke reported organic revenue growth of 37% in Q2, including a 26% increase for concentrate sales as the on-premise channel reopens.
All Market Inc., the parent company of Vita Coco, announced today that it has converted to a Public Benefit Corporation (PBC) structure, signalling an embrace of ethical, sustainable and better-for-the-planet business practices. According to the company, the PBC model provides All Market with a framework for continuing to expand its charitable initiatives.
As the pandemic wreaked economic destruction on large portions of the global beverage industry, the fitness channel was among those hit hardest by lockdowns and stay-at-home orders. For sports nutrition and performance beverage brands, a key sales channel was strangled. Now, as the country returns to pre-pandemic mobility, gyms and the brands that rely on them are still looking down a long road to recovery.
Brew Dr Kombucha announced this week it has appointed Dan Stangler as CEO, assuming the role from the brand’s founder Matt Thomas. Stangler’s CV includes 15 years with General Mills, serving as the business unit director for Annie’s and as senior business unit director.
Over two years after cannabis industry investment firm SOL Global took a minority stake in Jones Soda, the Seattle-based craft soda maker is finally preparing to launch infused edibles and beverages. Yesterday, Jones issued a $2 million unsecured convertible debenture to SOL Global and entered a non-binding term sheet with Canadian reporting issuer Pinestar Gold Inc.
Having long ago expanded its product offerings beyond the purview of juice, Pressed Juicery announced today that it has rebranded, simplifying its name to Pressed. The refresh will include updated packaging for the brand’s wholesale CPG line as well as a comprehensive redesign for its more than 90 stores across the country.
Fueled by the resurgence of on-premise accounts and increased consumer mobility, PepsiCo net revenue surged 20.5% to $19.2 billion in Q2 2021, beating already-optimistic analyst expectations. According to an earnings report released today, organic revenue growth increased 12.8% in the quarter, up from 7.4% last year.
America is going back to the movies, and so are brands. This week, two bottled water companies are making cinematic debuts with new marketing campaigns, each using the movies to drive home brand stories about sustainability. Liquid Death stars in Dead Till Death and FIJI Water gets a new score from Hans Zimmer.
BlueTriton Brands has appointed former Johnson & Johnson executive Jorge Mesquita as CEO, tasked with overseeing its portfolio of nationally distributed bottled water brands acquired from Nestle. Mesquita previously served as EVP and worldwide chairman of Johnson & Johnson’s consumer division, overseeing marketing and strategy revamps for the Johnson’s Baby, Neutrogena and Listerine brands.
The Arizona-based company, which produces a line of 8.8 pH alkaline waters and CBD-infused products, posted a compounded annual growth rate of 52% since fiscal year 2015, with gross profit of about $16.4 million (up 25% from fiscal year 2020) and a cost of goods sold equal to $29.6 million (up 17% year-over-year).
