Ferron Salniker

Ferron Salniker

Spirits Editor

Ferron Salniker is the Spirits Editor, guiding our coverage of the spirits and RTD cocktail space. She reports for BevNET.com and Brewbound.com on everything from new subcategories in established liquor types to the growth of the craft spirits business.

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Posts by Ferron Salniker

Data: BevAlc Sales Growth Decelerates Over Christmas

Total BevAlc sales growth decelerated slightly during the two-week period that ended December 30, with volume performance slightly more negative on a sequential basis across beer, wine, spirits and cider, and less positive for hard seltzer and FMBs, according to an analysis of NielsenIQ data by Goldman Sachs Equity Research.

Within ‘Intimidating’ Category, American Single Malt Whiskey Brands Seek Education & Evolution

In a move that confirmed growing consumer thirst for what was once a niche spirit, last year the U.S. Tax and Trade Bureau (TTB) announced that it is on the cusp of releasing an official definition of American single malt whiskey, the first new spirit category to be defined in several years. As producers await the official standard, we checked in with several leading brands about what it means and what comes next.

The Drivers Shaping RTDs, Spirits and Non-Alc in 2024

What core drivers are BevAlc experts watching in 2024? We checked in with a data analyst, consultant and major retailer buyer on their outlook, including what investors will be looking for, where there might be white space in hot categories, and how retailers are making buying decisions.

Flavor Trends For Spirits and Cocktails in 2024: Vegetal, Cultural and Global

From the continued rise of the espresso martini to savory cocktails, 2023 was a year of bold flavors at the bar, so what’s in store for 2024? We polled experts in spirits, flavor innovation and mocktails about what trends are on tap for cocktails and ready-to-drink versions.

How 2023’s Legal Battles Are Shaping The Future of BevAlc

From lawsuits against major distributors to celebrity breakups, it's been a year of high profile BevAlc legal disputes. But what are the most important 2023 cases that lawyers are tracking into the next year and how might they impact the industry?