Ferron Salniker is the Spirits Editor, guiding our coverage of the spirits and RTD cocktail space. She reports for BevNET.com and Brewbound.com on everything from new subcategories in established liquor types to the growth of the craft spirits business.
In a new ad campaign, Workaholics actor Blake Anderson takes on a question likely popping up on college campuses around the county: why does ready-to-drink cocktail BuzzBallz come in a round, tennis ball-sized bottle?
Stoli Group has announced a reshuffle of leadership roles today, appointing former CFO Chris Caldwell as its new global CEO.
Heidi Dillon was appointed CEO of Distill Ventures (DV) last month, the Diageo-backed independent drinks accelerator whose investments include Westward Whiskey, Ritual Zero Proof, and ready-to-drink cocktail Vervet, among others.
Summer campaigns continue with High Noon and Casa Azul going after golfers, plus Nas and Hennessy collaborate on a Hip-Hop tribute.
Dutch spirits producer Lucas Bols has acquired Nuvo Sparkling Liqueur from the U.S.-based London Group for $5.7 million.
Blake Lively is the newest celebrity to jump into the booze world, although she’s already had one foot in the door.
Sometimes it’s better to be right than to be early. Before the no/low alcohol category grew into a $11 billion business, Haus, a low-ABV Sonoma-based aperitif brand launched to much buzz in 2019.
With traffic at bars and restaurants expected to pick up this holiday weekend, new data from on-premise market research firm CGA provides some insight on the top spirits and RTDs, and who will be enjoying them.
Investment firm Pronghorn marked its one-year anniversary by announcing that it had raised $200 million to support its mission to cultivate the next generation of Black entrepreneurs and executives in the spirits industry.
Less than one month after the music mogul and entrepreneur filed a lawsuit against business partner Diageo, the global spirits company announced today it has severed ties with Combs.
Tepache, a fermented beverage native to Mexico, has been enjoyed south of the border since pre-Columbian times, but to many Americans it’s still an unfamiliar drink, particularly as a commercial product.
In 2017 Alix Peabody launched Bev, a Los Angeles-based canned wine and spritz brand, by cashing in her 401(k) to purchase 300 gallons of rosé.
Armed with combined experience at Diageo, Firestone Walker, and JuneShine, the team behind Mate Maker has big plans for the hard kombucha category.
Orange liqueur Cointreau teamed up with Aubrey Plaza to launch a new creative campaign where the actor insists that the only way to enjoy a margarita is the “MargaRight” way— with Cointreau.
