John McKenna

John McKenna

Director of Sales

John McKenna has written and consulted extensively in the area of foods and beverages. Before joining BevNET to write Energy Drinks 2003, John authored a report on Functional Foods and Beverages and worked as a reporter for FDC Reports covering dietary supplements. John is a graduate of Tufts University.

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Posts by John McKenna

Showing the Goods at Pack Expo (+ Photo Gallery)

Sometimes the best thing a package can do is get out of the way and show its contents. This approach has paid major dividends for those PET bottle manufacturers that have recently grabbed a significant share of the multi-serve juice container market from the from hitherto unchallenged carton suppliers.

BevNET Company Directory Relaunched; User Reviews Added

The BevNET.com Company Directory, which has listings for almost 2,000 companies that service the industry (including suppliers, services, legal, investors, and distributors), has been given a makeover. While we've added some new features to help increase visibility for the companies that are listed (such as links to their presences on Twitter and Facebook), the biggest change is the addition of user reviews. Our goal is to create a place where industry professionals can go to learn what kinds of experiences, both good and bad, their peers have had with the countless vendors that are in this space. That said, we highly encourage you to find your company's listing and make sure that the information is current -- and we hope that you'll ask your customers to write a review on your company's page. Click the link below to view the Company Directory now.

Supply Side East Expo Attracts 3000

BevNET recently had the chance to attend the Supply Side East conference, which was held in Secaucus, NJ at the Meadowlands Exposition Center from May 2-4. More than 3,000 global food and beverage, cosmetic and personal care, and dietary supplement executives attended to examine the wares of more than 200 companies. Read on to view photos and hear about the trends of SupplySide East 2001.

Ingredients Flow Fruitfully at engredea

Best known as a trade show for all-natural consumer products, Natural Products Expo West (which ended last weekend) also dedicates a section of its floor-space to those business-to-business supplier companies…

BevNET New Product Insider sample issue

Here’s a free look at today’?s BevNET New Product Insider. Featuring new beverage brands and line extensions, New Product Insider is delivered via email alerts exclusively to paid subscribers. The…

Green Packaging at Pack Expo; Photos

Pack Expo took place this week in Chicago at the McCormick Convention Center. The annual event is produced by the Packaging Machinery Manufacturers Institute (PMMI). The show covers packaging of…

Stevia Blending in at IFT10

The Institute of Food Technologists’ (IFT) annual tradeshow and conference took place in Chicago from July 17-21 at McCormick Place. The event is the largest annual gathering of supplier and…

Enter Flavorman

When Marty Snyder, Business Director for Flavorman, returned home from BevNET LIVE earlier this month, he did so with a fresh sense of purpose and list of to-do’s. One of…

Beverages a hot topic at SupplySide East

PHOTO GALLERY Beverages were a hot topic at SupplySide East, April 26 to 28 at the Meadowlands Exposition Center in Secaucus, NJ. BevNET contributed to the beverage focus at the…

SupplyExpo 2010: Stevia 2.0

See the photo gallery SupplyExpo took place from March 12-14 at the Anaheim Convention Center. SupplyExpo is part of Natural Products Expo West, which attracted over 55,000 attendees/exhibitors to this…

Stevia looms large at SupplySide West

Stevia-sweetened concept beverages were in abundant supply at SupplySide West, held in Las Vegas from Nov 11 to 14 at the Venetian & Sands Expo. SupplySide West is an annual…

IFT09, naturally sweet!

-Check out our photo gallery from IFT09 BevNET was on hand at this year’s IFT Show to sample the many cutting cutting-edge beverage concepts on display. IFT09, the Institute of…