Natural energy and recovery drink brand EBOOST has featured in a range of different formats over the course of its decade-long history, but the wait has been worthwhile, thanks to this year’s debut as a 12 oz. ready-to-drink “SuperFuel.” Amongst a growing field of natural clean energy drinks, EBOOST stood out for its crisp fruit flavors (Ginger Lime, Orange Mango and Strawberry Lemonade) and infusion of on-trend ingredients including nootropics, electrolytes, caffeine and botanicals. Moreover, the brand put all that together in a vibrant package with a modern and unique aesthetic that’s both fun and approachable. It may have taken some time for the brand to find its footing, but SuperFuel has EBOOST moving forward with confidence.
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