Brand News
Jan 16, 2014Pepsi Assembles Soccer Stars for Marketing CampaignPURCHASE, N.Y. — #FUTBOLNOW – Pepsi today unveiled details of their superstar 2014 football squad, bringing together an unprecedented wealth of international…Jan 13, 2014Mountain Dew Adds Two Kickstart FlavorsPURCHASE, N.Y. — Mountain Dew Kickstart took mornings by storm in 2013. Now, DEW Nation can get ready for the night with a pair of new refreshing and bold Mtn…
Dec 24, 2013Last Updated Sep 9, 2015Press Clips: Dissenters Altering Ingredients; Juicetails in NYCWhen Americans dislike an ingredient, they do more than take their business elsewhere. With blogs and online petitions as the vehicles, they’re dissenting the…
Dec 18, 2013Last Updated Sep 9, 2015Press Clips: Glanbia Bids on Muscle Milk; Dr Pepper’s Fate; Pepsi Moves Closer to SnacksNick Webb of The Irish Independent writes that Kilkenny, Ireland-based Glanbia, an international nutrition and cheese company, is amid a three-way shootout to…
Dec 13, 2013Last Updated Sep 9, 2015Distribution Roundup: PepsiCo Partners With Buffalo Wild Wings, XYIENCE Hits the Dust BowlBuffalo Wild Wings, Inc. (BWW) announced Thursday that PepsiCo, Inc., will become the restaurant’s primary soft drink and non-carbonated beverage supplier. The…Dec 12, 2013Last Updated Dec 12, 2013PepsiCo Partners With Buffalo Wild WingsMINNEAPOLIS — Buffalo Wild Wings, Inc. today announced that PepsiCo, Inc. will become the restaurant’s primary soft drink and non-carbonated beverage provider,…
Nov 13, 2013Last Updated Sep 9, 2015Press Clips: ‘Natural’ Modifier in Limbo, Trans Fats Near End, Analyzing Green Juice, Swift the Influencer, Mexican Coke Keeps Cane SugarAn article in The Wall Street Journal by reporter Mike Esterl notes that food and beverage products labeled as “natural,” such as PepsiCo’s Naked juice, are…Nov 12, 2013Last Updated Nov 12, 2013PepsiCo Foundation to Donate $1 Million for Typhoon Relief and RecoveryPURCHASE, N.Y. — In response to the devastation and destruction to the Philippines from Typhoon Haiyan, the PepsiCo Foundation is donating USD $1 million to…
Nov 6, 2013Last Updated Sep 9, 2015Press Clips: Study Analyzes Sugary Drinks and Diabetes, Red Bull Plans More With Stuntman, New Probiotic FindingRed Bull will produce a new documentary about Felix Baumgartner’s dive titled “Mission to the Edge of Space: The Inside Story of Red Bull Stratos,” which will…Oct 30, 2013Last Updated Sep 9, 2015Press Clips: Muscle Milk Makers Up for Auction, Big CSD Companies Battle, Little CSD Company Grows, Kingmakers RecognizedThe owners of CytoSport, Inc., which produces Muscle Milk, are planning to sell their company in an unparalleled fashion: by auction.
Oct 28, 2013Last Updated Sep 9, 2015AriZona Launches Water Enhancers With Familiar FlavorsWesley Vultaggio, AriZona’s owner and creative director, told BevNET that while MiO brings new, untested flavors to the market, AriZona’s water enhancers…Oct 10, 2013Last Updated Oct 10, 2013Mountain Dew Welcomes Sean Malto to its Professional Skate TeamSAN FRANCISCO, Oct. 10, 2013 /PRNewswire/ — Today, Mountain Dew® announced that professional skateboarder Sean Malto has officially signed with the Mountain…Oct 10, 2013PepsiCo Launches New Campaign Starting Soccer Superstar Leo MessiPURCHASE, N.Y., Oct. 10, 2013 /PRNewswire/ — #FUTBOLNOW – Pepsi builds global excitement for a yearlong football platform with the launch of a new campaign,…Oct 8, 20137UP Offers Fans a Chance to Win a Trip to the 14th Annual Latin GRAMMY AwardsPLANO, Texas–(BUSINESS WIRE)–7UP, the official beverage sponsor of The Latin GRAMMY Awards® for the fourth consecutive year, is giving fans a chance to “Live…
Dec 24, 2013Last Updated Sep 9, 2015Press Clips: Dissenters Altering Ingredients; Juicetails in NYCWhen Americans dislike an ingredient, they do more than take their business elsewhere. With blogs and online petitions as the vehicles, they’re dissenting the…Dec 18, 2013Last Updated Sep 9, 2015Press Clips: Glanbia Bids on Muscle Milk; Dr Pepper’s Fate; Pepsi Moves Closer to SnacksNick Webb of The Irish Independent writes that Kilkenny, Ireland-based Glanbia, an international nutrition and cheese company, is amid a three-way shootout to…Dec 13, 2013Last Updated Sep 9, 2015Distribution Roundup: PepsiCo Partners With Buffalo Wild Wings, XYIENCE Hits the Dust BowlBuffalo Wild Wings, Inc. (BWW) announced Thursday that PepsiCo, Inc., will become the restaurant’s primary soft drink and non-carbonated beverage supplier. The…Dec 12, 2013Last Updated Dec 12, 2013PepsiCo Partners With Buffalo Wild WingsMINNEAPOLIS — Buffalo Wild Wings, Inc. today announced that PepsiCo, Inc. will become the restaurant’s primary soft drink and non-carbonated beverage provider,…Nov 13, 2013Last Updated Sep 9, 2015Press Clips: ‘Natural’ Modifier in Limbo, Trans Fats Near End, Analyzing Green Juice, Swift the Influencer, Mexican Coke Keeps Cane SugarAn article in The Wall Street Journal by reporter Mike Esterl notes that food and beverage products labeled as “natural,” such as PepsiCo’s Naked juice, are…Nov 12, 2013Last Updated Nov 12, 2013PepsiCo Foundation to Donate $1 Million for Typhoon Relief and RecoveryPURCHASE, N.Y. — In response to the devastation and destruction to the Philippines from Typhoon Haiyan, the PepsiCo Foundation is donating USD $1 million to…Nov 6, 2013Last Updated Sep 9, 2015Press Clips: Study Analyzes Sugary Drinks and Diabetes, Red Bull Plans More With Stuntman, New Probiotic FindingRed Bull will produce a new documentary about Felix Baumgartner’s dive titled “Mission to the Edge of Space: The Inside Story of Red Bull Stratos,” which will…Oct 30, 2013Last Updated Sep 9, 2015Press Clips: Muscle Milk Makers Up for Auction, Big CSD Companies Battle, Little CSD Company Grows, Kingmakers RecognizedThe owners of CytoSport, Inc., which produces Muscle Milk, are planning to sell their company in an unparalleled fashion: by auction.Oct 28, 2013Last Updated Sep 9, 2015AriZona Launches Water Enhancers With Familiar FlavorsWesley Vultaggio, AriZona’s owner and creative director, told BevNET that while MiO brings new, untested flavors to the market, AriZona’s water enhancers…Oct 10, 2013Last Updated Oct 10, 2013Mountain Dew Welcomes Sean Malto to its Professional Skate TeamSAN FRANCISCO, Oct. 10, 2013 /PRNewswire/ — Today, Mountain Dew® announced that professional skateboarder Sean Malto has officially signed with the Mountain…Oct 10, 2013PepsiCo Launches New Campaign Starting Soccer Superstar Leo MessiPURCHASE, N.Y., Oct. 10, 2013 /PRNewswire/ — #FUTBOLNOW – Pepsi builds global excitement for a yearlong football platform with the launch of a new campaign,…Oct 8, 20137UP Offers Fans a Chance to Win a Trip to the 14th Annual Latin GRAMMY AwardsPLANO, Texas–(BUSINESS WIRE)–7UP, the official beverage sponsor of The Latin GRAMMY Awards® for the fourth consecutive year, is giving fans a chance to “Live…