Distribution: Drink Weird, BeGOAT Plot NorCal Expansion
In distribution news, Weird Tea is entering Northern California by partnering with Donaghy Sales as Cómo No targets the Northeast with S.K.I. Beer.
Weird Tea
by Weird Beverages
Distribution: Boisson Teams with Gut Oggau to Launch ‘Gut Feeling’ NA Brand
Non-alc beverage platform Boisson is serving as the exclusive launch partner for Gut Feeling, a new botanical herbal drink brand developed by Austrian natural wine estate Gut Oggau.
Distribution: Woodstock Goods Strikes Strategic Partnership with Craft & Art
Hemp THC beverage producer Woodstock Goods is teaming with Craft & Art Wine & Spirits, a sales and operation company helping to scale beverage brands.
Drink Weird Aims to Expand Yerba Mate’s C-Store Presence
Since its founding in 2021, Drink Weird has prided itself on its unique, outsider brand identity. But can that approach now help the company solidify yerba mate’s place in convenience stores?
Expo West Notebook: Non-Alc Expansion; Weird Gets Wired
Our latest news roundup from Expo West 2024 highlights a fresh approach from Weird Beverages, how Recess and Parch are growing the retail footprint of adult non-alcoholic drinks, and plant-based innovations from Forager Project and MALK.
Drink Weird, Founded by Ex-Rockstar Marketer, Spreads its Weird Wings
Drink Weird, the Texas-based beverage startup created by a trio of former Rockstar Energy executives, feels the time is now right to move out of a soft launch period and into a full-on rollout of its expanded and rebranded line of teas, waters and yerba mate drinks.