BevNET Live Winter 2016
Overview
The BevNET Live New Beverage Showdown is an opportunity to pitch your beverage brand to the BevNET Live audience (beverage companies, investors, consultants, brokers, suppliers, etc) and our judging panel (to be announced at a later date).
Format
Up to fifteen brands will be named Semifinalists and given the chance to present to the Semifinal Judging Panel on Monday, December 5. Each presentation will be 2 minutes long with only a single slide as a visual aide. Feedback from the judges will follow each individual presentation. After presentations are completed, the Semifinal Judging Panel will select five brands as Finalists. The audience vote will select the sixth Finalist.
The six Finalists will present again on Tuesday, December 6, this time for a longer 5 minute presentation, where multiple slides and other audio/video elements are allowed. A direct Q&A with the Finalist Judging Panel will follow each individual presentation. The Finalist Judging Panel will deliberate and announce a single winner at the end of the conference.
Prize
Besides the distinction of being the New Beverage Showdown 12 Winner, the winner will be awarded a cash price of $5,000 and a $5,000 ad package from BevNET.
Selection Process
BevNET staff members will select Finalists based on the strength of their applications. Finalists will not be selected on a first-come, first-served basis. Decisions by the selection committee are final. Application deadline is Friday, November 11.
Applicant Criteria
Companies must meet the following criteria to be considered:
- Brand must be either pre-launch or has been on the market for less than a year.
- Brand revenue of $2 million or less.
- Company funding of $1 million or less.
- Company must be in good legal and financial standing (e.g. not in bankruptcy protection).
- Company must be based in the US or Canada with the US as it's primary target market.
- Brand must be non-alcoholic and delivered in a ready-to-drink format (shot, bottle, can, etc) or tablet/powder. Bag-in-box, pre-mix, leaf tea or coffee beans are not eligible at this time.
- Presenting Finalist(s) must be registered to attend BevNET Live Winter 2016
Past New Beverage Showdown Winners:
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"Being a part of the BevNET Live 2015: New Beverage Showdown helped create brand awareness for MALK within the beverage industry. Many doors opened from raw materials to distribution after our participation. For any new beverage business looking to make the right connections, I would highly recommend participating in this amazing event!" - August Vega, CEO, MALK, New Beverage Showdown 10 Winner
"Winning Bevnet's New Beverage Showdown has given RAU the highlighted exposure necessary to develop strong supply chain, distribution and national marketing relationships." - Daren Meyers, Co-Founder, RAU, New Beverage Showdown 9 Winner
"We approached the BevNET New Beverage Showdown with the sole intent of winning it all. That caused us to sharpen up in every way and to really question all aspects of the business, because we’d have to ace live presentations to industry experts. That self-evaluation truly helped us on our path to understanding the “what,” “how,” and “why” behind Health-Ade at a critical time in our growth." - Justin Trout, Co-Founder & COO, Health-Ade Kombucha, New Beverage Showdown 6 Winner