May 14 - 15
New York, NY
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BevNET Live: Special “Beverages 101” Session in New York

BevNET FBU (Food and Beverage University) will host a special Beverages 101 session for entrepreneurs who are getting started in the business on Tuesday, May 13 at the Metropolitan Pavilion.

Beverages 101 is BevNET FBU’s signature introduction to the beverage business, offering valuable information geared toward early-stage entrepreneurs and industry newcomers, including critical introductory lessons on product development, branding, legal considerations, sales and marketing, supply chain management, routes to market and financing.

Attendees will also have ample opportunity to engage Beverage School instructors, network and make important contacts. Question and answer periods are also included in each presentation.

Beverages 101 is sponsored by Alliance Consumer Growth Fund; it will be held on Tuesday, May 13 at the Metropolitan Pavilion in New York City. Registered attendees of BevNET Live – which takes place on May 14 and 15 at the same location — can take part for $49, and attending suppliers can sign up for $129. Those not registered for BevNET Live can attend the special Beverage School event for $399. The program is limited to approximately 125 attendees.

Register for BevNET FBU “Beverages 101” — Limited Seats Available >>

A preliminary agenda is listed below; more speakers will be announced promptly:

TUESDAY, MAY 13, 2014
10:15AM – 11:00AM Registration
11:00AM – 11:10AM IntroductionJohn Craven, Founder, BevNET
11:10AM – 11:40AM DSD, Broker, Direct: Your Routes to MarketBob Sipper, Co-Founder, Cascadia Managing Brands
11:40AM – 12:10PM Whole Foods, Natural, Specialty – Meeting the Needs of Incubation ChannelsTim Sperry, Founder, The Tim Sperry Group
12:10PM – 12:40PM Company Structure and HiringJosh Wand, Founder, BevForce
12:40PM – 1:00PM Break and Brown Bag Lunch Pickup
1:00PM – 1:30PM Lunch Session – I Know This Much Is True – Common Sense Rules for New Beverage CompaniesBob Burke, President, Natural Products Consulting Group
1:30PM – 2:00PM Trademarks, Labeling and Claims – Key Legal Needs for Beverage StartupsJustin Prochnow, Partner, Greenberg Traurig LLP
2:00PM – 2:30PM Operational Efficiency on a Shoestring – Understand the Four C’sJ. Andrew Guard, Director of Operations, Purity Organic
2:30PM – 3:00PM Investor Briefing: Angels and FundsTrevor Nelson, Managing Partner, Alliance Consumer Growth; Eric Schnell, Founder, MetaBrand; Scott Greenburg, Partner, K&L Gates LLC
3:00PM Class Dismissed