From selling products on Rollerblades to ringing the opening bell at NASDAQ, Vita Coco co-founder Mike Kirban has lived as a beverage entrepreneur over the past 20 years, and he’ll discuss his experiences and reflect on the lessons he’s learned for the benefit of the audience at BevNET Live Summer 2023 in New York City.
The event will take place on June 14 and 15 at the Metropolitan Pavilion, bringing together the far-reaching network of entrepreneurs, investors, retailers, distributors and experts to learn and connect.
With a mix of innovative new brands and high-powered speakers, BevNET Live will bring the beverage community together to participate in the summer event – giving founders and their teams the opportunity to gain recognition through the signature New Beverage Showdown, to join the conversation on stage and in the Taste Radio Lounge, and to get a jump on the industry at Beverage School and to hang out together at Happy Hour gatherings.
Kirban, who has led Vita Coco as CEO or Chairman since the company’s inception, now sits at the head of a publicly-traded international brand, but he’s kept an entrepreneurial spirit alive and his core team has largely remained intact as the company has grown and increased in complexity. He’ll discuss the skills he’s had to develop and the ways he’s been able to keep the company’s course clearly tied to its roots even as it has become one of the largest independently operated beverage companies of its time.
Early registration is still available for BevNET Live, and for a limited time attendees can save $100 per ticket; BevNET and NOSH Insiders will also be able to access an additional $100 discount.
About BevNET Live
For more than a decade, the CPG industry has turned to BevNET Live to discover the latest trends and network with the beverage community. Our signature two-day event for the beverage industry brings together thought leaders, trailblazers, and the next generation of brand founders to help beverage industry professionals thrive. On December 5th and 6th, the beverage industry will gather in-person at the Santa Monica Beach Hotel to learn and take action.
About Mike Kirban
Mr. Kirban is one of Vita Coco’s co-founders and has served as Executive Chairman of Vita Coco’s board of directors since inception in 2004. Mr. Kirban is co-founder and currently serves on the board of directors of Software Answers Inc., a technology service provider, a position he has held since 1995, and previously served as a member of the board of directors of Runa LLC from 2014 to 2017 before it was acquired by Vita Coco in 2018.