BevNET is pleased to announce that the final agenda for Beverage School in San Francisco is now available for viewing.
Held on September 12, Beverage School in San Francisco is an exclusive one-day, intensive, and interactive introduction to the beverage business for aspiring entrepreneurs and those new to the beverage industry.
The event will feature insights of veteran beverage entrepreneurs, executives, suppliers, and other experts and offers a unique opportunity to get an early understanding of the most important issues in the business and offer an in depth look at the right ways to raise capital, structure and operate a beverage business. Plus, it provides attendees opportunities to meet and network with industry experts. It will also feature a panel that offers strategic advice on launching in the Bay Area.
LIMITED SEATS remain for the event, and time is running out to sign up. If you haven’t already, register now, and get up to speed fast.
Beverage School San Francisco will take place at the Fort Mason Conference Center in San Francisco, Calif. from 10am to 5:45pm on Thursday, September 12.
The following is the preliminary agenda as of September 9 and is subject to change.
| 9:30am – 10:00am |
Registration |
|
| 10:00am – 10:30am |
Neil Kimberley
Founder
Foods, Fluids & Beyond |
What Is This Strange Land? A look at opportunity in the beverage industry from 20,000 feet. |
|
| 10:30am – 11:10am |
Eric Schnell
Founder & CEO
MetaBrand |
The First Year Entrepreneur: From the dream drink to the professional beverage formulation. |
|
| 11:10am – 11:50am |
Bill Sipper
Managing Partner
Cascadia Managing Brands |
Distribution: From brokerage to DSD & beyond |
|
| 11:50am – 12:30pm |
Debbie Wildrick
Director of Beverages & Snacks
MetaBrand |
Understanding retail channels |
|
| 12:30pm – 1:30pm |
Lunch |
|
| 1:30pm – 1:45pm |
Suley Muratoglu
VP Marketing & Product Management
Tetra USA |
Exploring Iterative Launch: A startup is not a smaller version of a large company |
|
| 1:45pm – 2:00pm |
Mateo Sluder
NorCal Cebador
Guayaki |
The San Francisco Market |
|
| 2:00pm – 2:30pm |
Justin Prochnow
Shareholder
Greenberg Traurig |
Legal requirements for new beverage companies |
|
| 2:30pm – 3:00pm |
Ian McLean
Founder & Creative Director
McLean Design |
Positioning through branding & design |
|
| 3:00pm – 3:30pm |
David Burk
Partner, Digital and Integrated Marketing Lead, Americas
Fleishman Hillard Chicago |
Your brand’s life, on-line |
|
| 3:30pm – 4:00pm |
Coffee Break |
|
| 4:00pm – 4:30pm |
Chris Fenster
CEO
Propeller Industries |
Basic Company Structure: Understanding record keeping, forecasting, and what not to do |
|
| 4:30pm – 5:00pm |
Brent Knudsen/Janica Lane
Managing Partner/Partner
Partnership Capital Growth |
Your Financing Life Cycle: From early to exit |
|
| 5:00pm – 5:45pm |
Early Financing Option Presentations |
|
| 5:00pm – 5:10pm |
Katie Fitzgerald
Senior Associate, Business Development
CircleUp |
Crowdfunding |
|
| 5:10pm – 5:20pm |
Brad Barnhorn
President
Barnhorn Growth Advisors |
From Investor to Advisor |
|
| 5:20pm – 5:30pm |
Brad Winegar
Angel Investor, Managing Director
Salt Creek Capital |
Attracting the Angel Investor |
|
| 5:30pm – 5:45pm |
Katie Fitzgerald
Brent Knudsen/Janica Lane
Brad Barnhorn
Brad Winegar |
Fundraising Panel |
|
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