With two weeks to go before BevNET Live’s 2011 Winter event in Santa Monica, Calif., we thought it was time to pull up the curtain and introduce the slate of outstanding judges for BevNET Live’s signature competition, the New Beverage Showdown.
Collectively, our judges’ experience cover years of experience in brand building, retailing, investing, distribution and marketing:
Tom First, Managing Partner, First Beverage Group;
G. Scott Uzzell, VP and General Manager of Emerging Brand Incubation, VEB;
Ken Sadowsky, Senior Beverage Advisor, Verlinvest; Executive Director, Northeast Independent Distributors’ Association (NIDA);
Michael Quinones, District Manager, Ralph’s Grocery Company, West Los Angeles Area
The event will be moderated by BevNET founder John Craven.
Sponsored by the Venturing & Emerging Brands (VEB) group at the Coca-Cola Co., Inc., the New Beverage Showdown identifies the most innovative and scalable new beverage brand from a slate of six entrepreneurs, offers advice and guidance from the panel, and awards a cash prize of $5,000 to the winning company.