Low-Proof Vodka BODY Offers New Option in Emerging Space
Comedian and brand-builder Jilly Hendrix is the latest founder to get into the low-and-no-alcohol category with BODY, a 30% alcohol-by-volume (ABV) vodka that launched last week.
Elevator Talk: TUYYO, Nectar Hard Seltzer, Leelanau Tea, Phreshly, Broc Shot
Watch founders and CEOs introduce their brands and provide a recap of recent news and updates. This week's special co-host is Wade Yenny, the Director of Grocery, Dairy, & Frozen for The Fresh Market, who shared his thoughts, questions and feedback with the participants.
Taste Radio: There Is A Fast Track To Success. And Onda Has The Blueprint.
Noah Gray, co-founder and CEO of fast-growing tequila seltzer company Onda, spoke about the brand’s origins as a “trade up” concept, the reasons behind strong consumer trial and repurchase, what up-and-down-the-street sales informed the team about effective retailing and merchandising and how he landed meetings with and won over high-profile investors.
Purchase Capital Backs OWYN With Further Growth Funding
Plant-based protein brand OWYN has secured growth investment from Purchase Capital, an affiliate of its parent company United Nutritional Brands, as well as from Hammock Park Capital LLC and PowerPlant Ventures, the company announced today.
Baijiu Is the World’s Most Sold Spirit, But Will That Popularity Translate to the U.S.?
Baijiu producers claimed the top five spots on the world’s most valuable spirit brands list in 2021, but the spirit is still a novelty in the U.S. thanks a lack of accessibility and availability, according to Derek Sandhaus, co-founder of Ming River Baijiu.
EARI Beverage Group Acquires Original New York Seltzer
Entertainment Arts Research Inc. (EARI Beverage Group), a diversified beverage and media group, announced today it has acquired Original New York Seltzer LLC and its production arm, LA Bottle Works Inc., for an undisclosed sum. Founded in 1981, Original New York Seltzer produces a line of mid-calorie craft sodas made with cane sugar and no artificial coloring and packaged in 10 oz. glass bottles.
Review: Brooklyn Cannery Prebiotic Sodas
Brooklyn Cannery’s Prebiotic Sodas is a new line of low calorie carbonated soft drinks enhanced with prebiotics. The products have no added sugar and several varieties contain added fruit juice. The product line is packaged in 12 ounce cans and there are currently five SKUs.
Alkaline Water Co.: New CEO Pledges Strategic Changes After Losses Dampen Record Revenue
The Alkaline Water Company, maker of the Alkaline88 bottled water brand, announced record revenue of $60.6 million in its full fiscal year 2022 earnings report last week, up 32% year-over-year for the 52-weeks ending March 31. However, the growth was accompanied by substantial net losses of $39.4 million, prompting the company to highlight plans to reduce costs and ensure profitability in the future.
Review: Leelanau Tea
Leelanau Tea is a line of RTD teas and lemonades that are made with a base of tart cherry juice from cherries grown in Michigan’s Leelanau peninsula. The product line, which launched in 2020 and rebranded in 2021, features five SKUs packaged in 16 ounce glass bottles.
Coefficient Capital: Economic COVID is Over, But Inflation Plagues Market
As concerns about the economy worry consumers and investors alike, consumer brand investment firm Coefficient Capital and analyst firm The New Consumer have released a mid-year 2022 Consumer Trends report, based on four surveys of more than 3,000 U.S. consumers.
Guest Insights: How One Brand Lost the Alcohol Without Losing the Spirit
The path to creating a successful brand is rarely a straight line. It can have twists and unexpected turns along the way. It is not uncommon to see companies rebrand,…
Taste Radio: Perfect Partnership, Or Peculiar Pairing?
Taste Radio’s hosts discussed several recently announced collaborations, including those of high-profile drink brands that have aligned to create new RTD cocktails, a well-known entertainer and an upstart energy drink company and a humanitarian initiative that connects with better-for-you brands. They also chatted about notable new products, including a line of shelf-stable tamales, NA wine and beer and a protein bar with a somewhat odd name.
How Wellfare’s Better Box Aims To Take On Food Insecurity With Center Store Items
Soon-to-expire snacks, surplus single-serve beverages and excess energy bars are the types of products that are now being donated to food insecure families through nonprofit organization Wellfare’s Better Box. The program currently distributes boxes of better-for-you grocery items nearly 800 recipient families at no cost.
Review: Revive Probiotic Soda
When it was acquired by Peet’s Coffee in 2018, Revive was focused on making refrigerated kombucha in glass bottles. But after releasing a shelf-stable line in 12 oz cans in 2019, the brand has discontinued kombucha altogether. Under its new brand identity of Revive Drinks, the company is looking to reintroduce itself with its debut product: sparkling probiotic sodas, available in Cherry Cola and Root Beer flavors.