• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live: June 10+11
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Spirit Awards 2025
      Submit Your Nominations
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2024 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: June 10+11
  • Best of 2025
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

818 Returns to the Desert for the 4th Annual 818 Outpost Presented by Cash App

info_outline PRESS RELEASE posted by 818 Tequila

Mar. 16, 2026 at 11:18 am

X LinkedIn Reddit Facebook Email
Report Press Release
tequila818818outpostfestivalevent
Spirits Companies

818 Tequila, the award-winning, hand-crafted tequila brand founded by Kendall Jenner, announces the return of 818 Outpost for its fourth consecutive year, this year presented by Cash App. Taking place April 10 during festival weekend in Indio, California, the invite-only gathering brings together festival-goers, creators, and friends of the brand for an afternoon of live music and specialty 818 tequila cocktails.

Since launching in 2023, 818 Outpost has continued to evolve under Jenner’s creative direction. This year’s design world draws from mid-century Googie architecture and space-age retrofuturism, weaving breezeblock details and classic Palm Springs motifs into sculptural forms that feel Jetsons-nostalgic and distinctly 818.

Set just minutes from the festival grounds, live musical performances will set the tone as guests enjoy signature 818 cocktails including Ranch Waters, Desert Spritzes, and frozen 818 daiquiris from Fat Tuesday. Exclusive 818 merch will also be available on-site.

As the presenting partner of 818 Outpost, Cash App is bringing an interactive poolside experience to guests. Festival season is the perfect time to use Cash App pools, which make it easy for groups to collect money for shared expenses like festival tickets and accommodations. At the event, Cash App will be offering group photo opportunities, poolside sweet treats, and more.

Postmates returns this year, bringing the best of LA’s food scene to the desert with the Postmates Pit Stop, an immersive food garden featuring curated trucks from Ggiata, Heavy Handed, and HomeState. The h.wood Group brings their modern-day supper club, Delilah, to the desert in the Delilah Reserve Lounge. The dedicated VIP lounge space invites select guests to enjoy an elevated luxury hospitality experience, complete with exclusive 818 Delilah cocktails and more. Snapchat will host an on-site photobooth experience where guests can take a selfie with custom lenses.

The LaCroix Water Diner will feature 818 cocktails and mocktails. Blank Street will appear for the first time on the West Coast, serving a lineup of signature matcha and coffee beverages as well as exclusive 818 Blank Street cocktails. Khloud will also debut a new product offering. Additional food and beverage offerings from Puesto Salsa, UPDATE, Fruit Riot, PATH, and more will be available throughout the Outpost.

Rhode will offer on-site product moments, while Lemme will provide gummy vitamins and wellness shots throughout the afternoon. Salt & Stone will feature a new exclusive offering, and HydroJug will host custom laser-engraved tumbler activations. Anablue, Kylie Cosmetics, a new product by Sprinter, Loops Beauty, Mane, Simplehuman, Tangle Teezer, TYB, Uber, Urban Decay, Youth To The People, and 818 Hot Honey Margaritas with Hot Girl Pickles will also be featured across the space with dedicated brand experiences and offerings.

Additional details, including music programming, will be announced in the coming days.

“818 Outpost is about coming together to celebrate with delicious tequila in a setting that feels intentional and inspiring,” says Kendall Jenner, Founder of 818 Tequila. “Each year we build on what we’ve created the year before. We’re so excited for this year’s Outpost and the world we’ve built!”

818 Outpost 2026 takes place Friday, April 10 from 1–6 PM PT in Indio, California. This 21+ experience is invitation-only, with a limited number of passes released to the 818 community through select channels ahead of the event. Event details, including location and entry information, will be provided only to invitees upon RSVP confirmation. For the latest updates, follow @drink818 on Instagram and join the brand’s Happy Hour community channel.

***This event is invitation-only and non-transferable. Event details such as location and hours will be given upon RSVP confirmation only.***

About 818 Tequila:

Founded by Kendall Jenner, 818 Tequila is an award-winning, hand-crafted tequila brand. Produced using traditional methods in Jalisco, Mexico at a family-owned-and-operated distillery, the brand has won over 50 blind tasting awards across 14 major industry competitions. 818 Tequila features four expressions – a Blanco, Reposado, Añejo, and its ultra-premium Eight Reserve. From its 1% for the Planet giveback, to partnering with S.A.C.R.E.D. – a nonprofit that supports Mexican communities where heritage agave spirits are made – to working with sustainable suppliers, 818 Tequila keeps the Earth in mind in everything they do. For more information, follow @drink818 on Instagram or visit drink818.com.

About 818 Outpost:

Launched in 2023, 818 Outpost is 818 Tequila’s annual festival weekend gathering in Indio, California. Created under the vision of founder Kendall Jenner, the experience brings together live music, design, and specialty 818 Tequila cocktails in a setting that reflects the brand’s distinct aesthetic. What began as a tequila pop-up has grown into one of the desert’s most anticipated brand experiences, bringing together trending brands, creatives, and tastemakers.

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

New Products: Coffee, Energy Drinks and CSDs From Expo West & Beyond

New Products: Coffee, Energy Drinks and CSDs From Expo West & Beyond

PRÉS Looks Beyond Short-Term Trends with Protein Coffee Rollout

PRÉS Looks Beyond Short-Term Trends with Protein Coffee Rollout

Taste Radio: Target’s Bigger Grocery Play & Angel Investors On What’s Next

Taste Radio: Target’s Bigger Grocery Play & Angel Investors On What’s Next

SPONSORED POST
Pinter – Massive Growth, Driven by an Exceptional Home Beer Experience

Pinter – Massive Growth, Driven by an Exceptional Home Beer Experience

Marketplace

Contract Brewing Available in Metro Washington DC

Contract Brewing Available in Metro Washington DC

View All|Post a Listing

Featured Jobs

Business Development Specialist - Pittston Co-Packers

Business Development Specialist - Pittston Co-P...

Controller - Financial manager  - 4 Hands Brewing Company

Controller - Financial manager - 4 Hands Brewi...

Director of Sales - rocky's matcha

Director of Sales - rocky's matcha

Brand Administrator  - Vin Sauvage

Brand Administrator - Vin Sauvage

Southern California Regional Craft Beverage Territory Manager & Chain Store Merchandiser - ABC Distribution Southern California

Southern California Regional Craft Beverage Ter...

Area Sales Manager - Philadelphia, PA - Good Boy Vodka

Area Sales Manager - Philadelphia, PA - Good Bo...

View All Jobs|Post a Job

More News

New Products: Protein Powers On With Koia, Remedy, Everyday Dose & More

New Products: Protein Powers On With Koia, Remedy, Everyday Dose & More

Caliwater Flashes Star Power with Demi Lovato; CEO Owens Brings Sales Focus

Caliwater Flashes Star Power with Demi Lovato; CEO Owens Brings Sales Focus

Vertosa Files Motion to Dismiss Lawsuit

Vertosa Files Motion to Dismiss Lawsuit

GURU Posts ‘Record’ Q1 Revenue Despite U.S. Sales Declines

GURU Posts ‘Record’ Q1 Revenue Despite U.S. Sales Declines

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Desnuda - Indiana Sales Representative - Droplight - Droplight
  • Technical Operations Manager - Sierra Nevada Brewing Co. - Sierra Nevada Brewing Co.
  • Brewer 1 - pFriem Family Brewers - pFriem Family Brewers
  • Market Manager – Massachusetts & Rhode Island - Bluebird Hardwater LLC - Bluebird Hardwater LLC
  • Market Manager – Georgia & South Carolina - Bluebird Hardwater LLC - Bluebird Hardwater LLC
  • Territory Sales Manager - Michigan - Buck Creek Distributing - Buck Creek Distributing
  • Beer Sales Representative - Raleigh - Outlaw Light Beer - Outlaw Light Beer
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. New Products: Coffee, Energy Drinks and CSDs From Expo West & Beyond
  2. PRÉS Looks Beyond Short-Term Trends with Protein Coffee Rollout
  3. Taste Radio: Target’s Bigger Grocery Play & Angel Investors On What’s Next
  4. New RTDs From Lucky One, On The Rocks, Saint Spritz and More
  5. New Products: Protein Powers On With Koia, Remedy, Everyday Dose & More
  6. Caliwater Flashes Star Power with Demi Lovato; CEO Owens Brings Sales Focus
  7. Vertosa Files Motion to Dismiss Lawsuit
  1. Brooklyn-based Faccia Brutto Spirits Debuts First Restaurant Collab with Peter Luger Steak House: Introducing Lugermeister
  2. 818 Returns to the Desert for the 4th Annual 818 Outpost Presented by Cash App
  3. Ketel One Vodka Gives the Martini Its Daytime Debut with Patrick Schwarzenegger in "The Spirit Advisor's Day Off"
  4. Cidery Manager: Production Management Software Built by Cider Consultant
  5. B.R. Distilling Company Announces Third Annual Limited Release of Blue Note Special Reserve
  6. Monster Energy Flips Chicago River Green for St. Patrick’s with Spectacular Jet Ski Show
  7. Spadel Invests in Living Things, a Leading Player in the Booming Gut-Health Soda Category
  1. New RTDs From Lucky One, On The Rocks, Saint Spritz and More
  2. High-ABV, Spirits-Based RTD Margaritas Outpacing Competition
  3. Former SGWS Employees Face Trial For Pay-to-Play Scheme in California Grocery Chains
  4. As Judge Weighs Uncle Nearest’s Future, Founders Challenge Receiver’s Credibility
  5. Reyes to Acquire 5 Additional Markets From RNDC; Drops Illinois
  6. RTDs Brighten an Otherwise Soft Bev-Alc February
  7. Distribution: Southside Hits Whole Foods; Oishii Sails Onto Carnival
  1. MJF 2025 Impact Report: $608,713 in Scholarships Awarded in Last 5 Years
  2. Insider’s Week in Beer: NA Beer, Welcome To the A-List
  3. Numerator: 36% Consumers Plan to Celebrate St. Patrick’s Day; 46% of Celebrants to Purchase Bev-Alc
  4. Press Clips: Lone River Founder Leaving Diageo; BrewDog Closes Atlanta Location
  5. ‘Finding Focus Through Values’ with Russian River Co-founder Natalie Cilurzo
  6. Former Sycamore Brewing Sold, Will Reopen Saturday as ‘Club West’
  7. Hurray’s Girl Beer Raises $5 Million, Eyes Midwest and Southeast Expansion
View All|Submit News

Promoted PR Posts

Introducing Drink Happy Thoughts: A Functional Beverage Brand Evolving to Spread Daily Happiness

Introducing Drink Happy Thoughts: A Functional Beverage Brand Evolving to Spread Daily Happiness

The Ultimate Awards Unveils Top Sipping Rums for 2026

The Ultimate Awards Unveils Top Sipping Rums for 2026

Jared Schmidt from Canada crowned World’s Sustainable Cocktail Champion 2025 by Flor de Caña

Jared Schmidt from Canada crowned World’s Sustainable Cocktail Champion 2025 by Flor de Caña

Giffard Launches DrinkGiffardNA.com, New Direct-to-Consumer Platform for Premium Non-Alcoholic Liqueurs

Giffard Launches DrinkGiffardNA.com, New Direct-to-Consumer Platform for Premium Non-Alcoholic Liqueurs

Bonbuz Introduces "Mood Pouches": Pocket-Sized 2oz Shooters Featuring Kanna

Bonbuz Introduces "Mood Pouches": Pocket-Sized 2oz Shooters Featuring Kanna

The Blending House Opens In Kentucky To Help Distilled Spirits Brands Navigate Turbulent Times

The Blending House Opens In Kentucky To Help Distilled Spirits Brands Navigate Turbulent Times

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
An error has occurred. This application may no longer respond until reloaded. Reload 🗙