In honor of Neurodiversity Celebration Month this April, COOP NeuroRefreshers, the Philadelphia-born sparkling tea line, is continuing its mission to champion neurodiverse communities with brain-supporting functional beverages, donating 20% of proceeds from each sale to causes supporting neurodiversity.
Initially developed by Cooper Neel to help others, like himself, overcome learning and neurological differences, COOP NeuroRefreshers combines functional ingredients with a social impact mission rooted in the founder's lived experience: empowering the 1 in 5 Americans who live with learning differences with the brand's proprietary blend of adaptogens and nootropics designed to invigorate mental well-being and cognitive performance.
In partnership with the Coop Learning Differences Fund, co-founded by Cooper Neel, the young entrepreneur behind COOP NeuroRefreshers, every can sold supports initiatives expanding access to resources, education, and opportunities for neurodiverse students.
“Our goal has always been bigger than beverages,” said Founder Cooper Neel. “COOP NeuroRefreshers is about tangible support to help people be their best, while actively investing in communities that have been historically overlooked. The Coop Learning Differences Fund is deeply personal to our mission and allows us to give back in a meaningful, scalable way.”
COOP NeuroRefreshers are designed to meet a range of daily needs, from sustained energy and cognitive focus to relaxation and balance, all utilizing the adaptogenic and nootropic properties of ingredients such as lion's mane and reishi mushrooms, ashwagandha, angelica root, ginseng, and more—crafted into four distinctive, flavorful expressions:
- Dump the Slump (Raspberry Lemon Sparkling Green Tea Beverage): Bright, juicy raspberry and zesty lemon blend with fragrant green tea, ashwagandha, and angelica root. 40 mg caffeine.
- Hocus Pocus Now Focus (Mango Sparkling Yerba Mate Beverage): Refreshing dried mango and yerba mate blend with natural caffeine from green tea, passionflower, and the amino acid L-Theanine. 120 mg caffeine.
- Regress the Stress (Blueberry Lavender Sparkling Chamomile Beverage): Bright, juicy blueberry and lavender blend with calming chamomile tea, holy basil, and lavender. Non-caffeinated.
- Dare to Not Compare (Strawberry Jalapeno Sparkling Rooibos Beverage): Sweet, juicy strawberry and spicy green jalapeno blend with earthy rooibos, lemon balm, and lion's mane. Non-caffeinated.
The dual promotion is designed to both increase accessibility to functional wellness products and amplify awareness, challenge stereotypes, highlight unique strengths, and advocate for inclusivity for neurodiverse individuals. By pairing a consumer incentive with a charitable giveback, COOP NeuroRefreshers aims to engage a broader audience in supporting inclusive education and opportunity-building for neurodiverse minds.
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