New Brand Ventures at Pernod Ricard Talks Non-Alc Trends Crossing Over to Spirits

To play this video, purchase a BevNET/NOSH subscription or Login.

Nick Papanicolaou, VP, Brand & Business Development, New Brand Ventures for Pernod Ricard USA, joins Taste Radio's Producer, Ray Latif, for a Livestream Studio interview at BevNET Live Summer 2019. Papanicolaou discusses rising trends impacting food & bev and their crossover into the wine & spirits category. Nick also speaks on what the New Brand Ventures Unit is and how it ties into Pernod Ricard. Learn more about BevNET Live, a two-day event for the beverage industry, at bevnetlive.com.