Analysis: Supply Side West Recap With Joshua Schall


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In conversation with BevNET managing editor Martin Caballero, CPG consultant and BevNET contributor Joshua Schall  unpacked his insights and takeaways from Supply Side West, the ingredient supplier show held October 23 to 27 in Las Vegas, sharing his thoughts as to why Cognazin may have broken out from the pack of brain-boosting ingredients, why fighting against caffeine is likely a losing battle and what's in the future for sweeteners.