St. Louis, MO (August 1, 2017) – Lord Calvert® Canadian Whisky has launched the second edition of Ducks Unlimited decanter, available nationally in September. The attractive second edition design includes a yellow Labrador Retriever fetching a canvasback, the largest diving duck found in North America, in the water.
The brand announced a partnership with Ducks Unlimited, the world’s leader in wetlands and waterfowl conservation, in 2016. The partnership showcases the strong Canadian heritage of both Lord Calvert Canadian Whisky and Ducks Unlimited, as well as their passion for the outdoors.
Each custom 750ml decanter is hand-painted and hand-filled with smooth and flavorful Lord Calvert Canadian Whisky for a SRP of $99.99. In addition, a portion of the proceeds will be used to preserve waterfowl and wetland habitats across North America.
“Last year’s decanter was a success and sought after and we are pleased to continue our partnership with Ducks Unlimited and their mission to conserve and restore America’s wetlands,” says Fletcher Buchman, brand manager at Luxco. “In addition, we are looking forward to making these collectible decanters even easier for consumers to purchase and enjoy.”
The decanters – both the 2016 edition and the 2017 edition – will now be available for purchase online—unfilled— for consumers who would like to collect both editions. Consumers can find a link for purchase at LordCalvertWhisky.com. The 2016 edition of the decanter is available now for purchase and the 2017 edition will be available online in September. The decanters will sell for $65.
Lord Calvert Canadian Whisky is distilled in the heart of Canada, offering a smooth flavor with a touch of sweetness from a mixture of rye, corn, wheat and barley mash distilled and aged for 36 months. The brand recently celebrated its 50th anniversary.
Photos of the decanters are available upon request. For more information about this product, please visit facebook.com/lordcalvertcanadian, LordCalvertWhisky.com or Luxco.com
About Luxco
A leading producer, supplier, importer, and bottler of beverage alcohol products, Luxco’s mission is to meet the needs and exceed the expectations of consumers, associates and business partners. Founded in St. Louis in 1958, Luxco remains locally owned and operated by the Lux family. Currently, Luxco is constructing its first bourbon distillery – Lux Row Distillers – bringing the Lux family’s legacy to the heart of Bourbon Country in Bardstown, Kentucky. Lux Row Distillers will be home to many of the company’s bourbon brands, such as Rebel Yell, Blood Oath, David Nicholson, and Ezra Brooks. Luxco has also built a new distillery in the highlands of Jalisco, Mexico – Destiladora González Luxco – where the company’s 100 percent agave tequilas, El Mayor and Exotico, will be produced. Luxco’s innovative and high-quality brand portfolio also includes Everclear Grain Alcohol, Pearl Vodka, Saint Brendan’s Irish Cream, and other well-recognized brands. For more information about the company and its brands, visit www.luxco.com.
For more information, please contact:
Pia Reinhold at preinhold@commongroundpr.com
Maggie Hallam at mhallam@commongroundpr.com