AUSTIN, Texas — XYIENCE, the leading zero calorie, zero sugar energy drink made with all natural flavors and colors, announces its expansion into Target locations across the country. The new distribution is underway and will continue throughout July.
Target will sell XYIENCE in 192 of their stores. Available flavors include Cherry Lime, Mango Guava and Blue Pomegranate, but variety will vary by store. Target will also sell XYIENCE at target.com.
“XYIENCE is excited to be a part of Target’s continued efforts to provide a wider range of better-for-you products to their clientele,” said Tiny Nelson, SVP of Sales of Big Red, Inc., the makers of XYIENCE. “The expanded distribution will introduce many new consumers to our great tasting product that provides sustained energy.”
XYIENCE is available nationwide with a suggested price range of $1.99 to $2.29 per 16-ounce can.
About Target
Minneapolis-based Target Corporation (NYSE: TGT) serves guests at 1,834 stores and at Target.com. Since 1946, Target has given 5 percent of its profit to communities, which today equals millions of dollars a week. For more information, visit Target.com/Pressroom. For a behind-the-scenes look at Target, visit www.Target.com/abullseyeview or follow @TargetNews on Twitter.
About XYIENCE (pronounced zi-ence)
Headquartered in Austin, Texas, XYIENCE is the leading zero calorie/zero sugar energy drink made with all natural flavors and colors. XYIENCE is available in eight great-tasting flavors: Cherry Lime, Mango Guava, Frostberry Blast, Blue Pomegranate, Cran Razz, Fruit Punch, Tangerine and Melon Mayhem. XYIENCE is marketed strictly to consumers ages 18 and over. Learn more at www.XYIENCE.com or connect with XYIENCE on Facebook, Twitter, Instagram and YouTube.