BevNET.com Staff

Posts by BevNET.com Staff

Marketing: Sparkling Ice, PepsiCo Honor Vets; SodaStream Teams With SEE Turtles

In this marketing roundup, Sparkling Ice honors America’s veterans through its third annual Cheers to Heroes campaign, plant-based beverage maker MALK encourages consumers to take their bottle and #turnitaround and SodaStream partners with David Hasselhoff to save the baby sea turtles. Plus, the founders of Finnish Long Drink try to help America become the happiest place on earth.

Taste Radio: How To Get In ‘Good’ With This Fast-Growing Online Grocer

Bentley Hall, the CEO of California-centric online grocer Good Eggs, spoke about how an intimate understanding of its customers and a highly-curated selection of products helped grow annual revenue to over $100 million. He also explained how Good Eggs articulates quality, its process for vetting and adding new brands to its service and how the company evaluates new platforms and technologies when mapping out its growth strategy.

11 New Whiskeys To Welcome Spring

In this whiskey gallery, we highlight a smattering of notable new releases for this spring, including a celebratory expression to mark the centenary of James Joyce’s Ulysses, the launch of GrandTen Distilling’s “South Boston Godfather” and a 7-year-old Irish single malt aged in rare Japanese Mizunara casks by Glendalough.

Taste Radio: You Must Check This Box To Have A Fighting Chance. These Founders Explain Why.

This week, we explored the ideation, business plans and growth strategies of three innovative and on-trend brands in conversations with Susan Buckwalter, the co-founder and CEO of ginger-powered wellness brand Recoup; Dr. Juan Salinas, the founder and CEO of P-nuff Crunch, a brand of nutritious baked peanut puffs; and Michelle Razavi and Nikki Elliott, the co-founders of functional, decadent snack brand ELAVI.

This Week’s New Products: Pepsi Maple Syrup Cola, Cannabis and GoodBelly KIDS!

Even in the weeks after Expo West, new beverage products and innovations have continued to roll out to stores in anticipation of the return of warmer weather. This week’s roundup of new products includes the launch of limited-edition Pepsi Maple Syrup Cola, an abundance of additions to the fast-growing CBD sparkling water category, and a new line from GoodBelly specifically formulated for KIDS!

Taste Radio: How Trends & Tradition Shape ‘Roses & ‘Rosti. Plus, A Peek At Web3 and QVC.

Our latest episode features interviews with two innovators in their respective industries: Stephen Caldwell, the co-founder of Swiss Rosti, a unique brand of stuffed potato and cheese bites; and Brent Elliot, the master distiller of acclaimed bourbon brand Four Roses. The Taste Radio team also discussed notable brands from the 2022 Seafood Expo, Web3 primers and a sophisticated smoker.

Review: Ruby Hibiscus Water Goes Sparkling

The follow up to its non-carbonated hibiscus beverages that launched in 2020, Ruby’s new line of organic sparkling drinks in 12 oz. cans come in three varieties: Unsweetened, Concord Grape and Blood Orange. 

6 RTD Cocktails to Prepare for Warmer Weather

In this gallery, we highlight some of the notable recently releases across RTD tequila, vodka, and whiskey-based drinks, including the launch of rum based hard seltzer Casalú, a slim can lineup of ranch waters, mojitos and vodka sodas from Cutwater Spirits, and a RTD Classic Daiquiri from OTR Premium Cocktails that features a “pop of bright lime.”

Office Hours: Charting Growth With Spindrift

Spindrift founder and CEO Bill Creelman drops in to chat about topics including crisis leadership, distribution, online marketing, platform expansion and other issues in a wide-ranging interview.

Expo West 2022: Califia CEO Ritterbush Talks Plant-Based Innovation

In this interview recorded at the show, Califia CEO Dave Ritterbush discussed how the brand is keeping up with consumers’ desire for more plant-based options, the company’s evolving relationship with RTD coffee products, the untapped potential of culinary applications for its drinks and how Califia is honoring its late founder, Greg Steltenpohl.