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Mac Villarreal, the founder & CEO of I Eat My Greens, a pioneering plant-based soup company, takes us through his fascinating entrepreneurial journey, the impact of his brand’s innovative packaging, how he overcame initial retailer pushback, creating products that align with modern food trends and his patient, yet ambitious growth strategy.
To help you navigate all of the beverage-related exhibitors at Expo West 2025, we’ve produced a printable Booth Planner which lists companies both alphabetically and by booth number.
Lucky Energy is emphasizing the importance of clean ingredients in its new ad campaign, “Shangry,” which playfully highlights the digestive issues traditional energy drinks can cause.
In this week’s new products roundup, protein is king with new additions from Lean Body, Quest Nutrition, Joyburst and Genius Gourmet.
Aura Bora is acquired. Hiyo adds $19 million and a strategic partner. And Celsius drops $1.8 billion on Alani Nu. Oh, and Spindrift is back in the soda biz. Yeah, it’s been a busy week and the hosts have lots to say. We also sit down with Alex Duong, the founder & CEO of Fair & Square and Lena Zhuravsky, the founder of passionfruit-centric beverage brand Passion Joy.
The CPG Week team discusses the launch of a new soda line from sparkling water maker Spindrift just a month after its sale to a private equity group. Then, the group digs into the details of Celsius Holdings’ $1.8 billion acquisition of competitor Alani Nu and examines how the deal could impact distribution in the energy drink category as well as what the sale spells for prior owner (and PRIME maker) Congo Brands.
Watch founders and CEOs introduce their brands and provide a recap of recent news and updates. This week's special co-host is Dr. Sebastian Dreher, the Venture Manager - North America for DöhlerGroup, who shared his thoughts, questions and feedback with the participants.
Sammy Hagar’s passion for tequila runs deep. But the iconic rock star, best known for his time as the frontman of Van Halen, has an even deeper commitment to earning and preserving the trust of his fans. Santo Spirits is where those two worlds meet.
How many brands can you name that secured national distribution at Whole Foods just weeks after launching? In this episode, we dive into one such success story: Yaza, a rapidly emerging brand of Lebanese-style labneh. We also test yet another "pizza wine" and chat about Hailee Steinfeld's angelic take on RTD cocktails.
In this week’s new products roundup, Coca-Cola seeks to make a splash in the prebiotic soda space, Unwell Hydration introduces a Target-exclusive flavor and Brez unveils its biggest product release to date.
Kiki Milk, maker of an organic plant-based milk line marketed to children and families, is extending its brick-and-mortar footprint with 440 Sprouts Farmers Market locations across the country; Korean Pear beverage brand Seoul Juice is now available nationwide in QuikTrip locations.
This special episode of the podcast is the second installment of our limited series, Black Founders Club. Developed in collaboration with Equitea founder and CEO Quentin Vennie, the series explores the challenges and opportunities Black founders face in the CPG space.
The beverage industry is facing new supply chain pressures in 2025, with tariffs, rising costs, and shifting trade policies affecting key ingredients and materials. Agrowgate’s latest report provides insights into these challenges and what they mean for brewers and beverage producers. Learn how to adapt and stay ahead in an evolving market.
While there has been plenty of action in the fast-growing RTD cocktail scene, this year has already seen a raft of eye-catching new spirit launches. Here’s a quick recap of some of 2025’s early arrivals, including Megan Thee Stallion’s new tequila, a culture-merging limited release from Don Julio, and another flavor in Midnight Moon’s milkshake-inspired liqueur line.