Brad Avery

Brad Avery

Reporter

Brad is a Reporter for BevNET.com.

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Posts by Brad Avery

Remedy Organics Launches Immunity Shots Line

Citing the growing demand for immunity-boosting beverages, Remedy Organics has launched a new line of wellness shots, available online ahead of a planned retail rollout later this year. Developed by co-founder Cindy Kasindorf, the plant-based Immunity+ line is available in four flavors.

Monster Unveils 2021 Product Slate But No Seltzer, Schlosberg Named Co-CEO

Defying the predictions of many industry analysts, Monster Beverage Corporation offered no official confirmation of nor announcement for its rumored alcoholic hard seltzer product during its 2021 Virtual Investors Meeting on Thursday. However, the company did announce Thursday that longtime president, CFO and COO Hilton Schlosberg has been named co-CEO of the company.

KiiTO Rebrands as Vast, Targets Conventional Channel Growth

Plant protein drink maker KiiTO has rebranded as Vast, a move aimed at broadening the brand’s identity beyond keto-friendly products and expanding into conventional and club retailers. According to co-founder and chief sales officer Kendall Dreyer, the change comes as the brand has grown its presence outside of the natural channel through retailers such as 7-Eleven.

Bang Counters PepsiCo Motion to Dismiss Lawsuit

As VPX Pharmaceuticals seeks to end its distribution agreement with PepsiCo in court, the Florida-based maker of Bang energy drink has filed a response in opposition to the soda giant’s motion to dismiss the lawsuit.

Distribution Roundup: Shaka Tea Makes Bicoastal Moves, Pillars Goes Nationwide

Hawaiian tea brand Shaka Tea is expanding its presence on both coasts this month through partnerships with key regional distributors, including Nestlé Waters’ ReadyRefresh service in California; Pillars Drinkable Greek Yogurt is going nationwide with Whole Foods, a move that marks the Massachusetts-based brand’s first expansion into the West Coast.

Molson Coors Partners With Dwayne Johnson to Launch ZOA Energy Drink

As it continues to develop new non-alcoholic brands in a myriad of categories, the Molson Coors Beverage Company announced today that it will enter the energy space with ZOA, a new better-for-you energy drink co-founded by actor Dwayne Johnson.

Flow Water’s Functional Platform Expands With Vitamin-Infused Line

Extending the brand deeper into the functional beverage space, Flow Alkaline Spring Water announced today the launch of Flow Vitamin-Infused Water, a new line of organic drinks containing added nutrients that the brand is positioning as a natural channel alternative to Vitaminwater.

Reports: Oatly Exploring Potential $1B IPO

Plant-based milk maker Oatly is expected to launch an initial public offering this year that could raise as much as $1 billion, according to media reports this week. On Tuesday, CNBC reported that Oatly has hired Morgan Stanley, JPMorgan Chase and Credit Suisse to manage the offering.

People Moves: Josh Groff Named CEO of More Labs

More Labs, the maker of several functional beverage brands including hangover shot Morning Recovery, has named Josh Groff as CEO, effective this month, as founder and former chief executive Sisun Lee moves into an operational role; Super Coffee Promotes Hanna as CMO, Jeanes as VP of Operations; Rob Reilly Joins Monster Energy

Soylent Launches Complete Line with Focus on Functionality

California-based meal replacement maker Soylent is ringing in the New Year with the launch of Soylent Complete, a new line of functional shakes intended to meet growing demand for “customizable nutrition.” The Complete line features two varieties: Soylent Complete Protein and Soylent Complete Energy.

Vitamin Energy Takes on Shots Space with Better-For-You Strategy

Offering a line of functional energy shots tailored to niche use occasions, Vitamin Energy is seeking to gain a foothold with health and wellness-minded consumers looking for a better-for-you alternative to mainstream shots brands.

The Top 10 Most Read BevNET Stories of 2020

For the beverage industry, and frankly all of society, 2020 was a year of upheaval. Even as we say goodbye and good riddance, there’s plenty to look back on. As is tradition at BevNET, we present you with our Top 10 Most Read Stories of the year.

Jones Soda Plots Path Forward Under New Leadership

Last month, Jones Soda reported 17% revenue growth, up to $3.5 million, in a turnaround that reversed 18 months of declining sales. For the company, the earnings report signaled the end of a dark period for the brand and, hopefully, the beginning of a return to past glory for the Seattle-based craft soda maker.

Zevia Closes $200M Financing, Plans Global Expansion

Zevia, a maker of stevia-sweetened zero calorie beverages, announced today it has closed a $200 million minority investment by Canadian firm Caisse de dépôt et placement du Québec (CDPQ). According to Zevia CEO and chairman Paddy Spence, the new financing will support a global expansion strategy in the coming year.