The World’s First Iced Turkish Coffee RTD Introduces a New Era of Cultural Wellness

Alexandria, VA — April 15, 2026 — Turkish Coffee Lady, the pioneering cultural wellness brand known for reimagining centuries-old traditions for modern consumers, announces the launch of the world’s first Iced Turkish Coffee Ready-to-Drink (RTD), a category-defining innovation that blends heritage, functionality, and technology—and even reads your coffee fortune.

Rooted in a 500-year-old ritual recognized by UNESCO as an Intangible Cultural Heritage, Turkish coffee has long been a symbol of connection, reflection, and storytelling. Now, for the first time, this centuries-old ritual is available in a convenient, on-the-go RTD format without compromising its cultural essence.

A New Category: Cultural Wellness in a Can

Unlike traditional RTD coffees, Turkish Coffee Lady’s Iced Turkish Coffee can (patent pending) introduces a new “cultural wellness” category, delivering not just clean caffeine energy, but a daily coffee fortune experience. The product launches with two distinct flavors:

• Bold Istanbul — a rich, velvety, authentic Turkish coffee experience
• Silky Mardin — a smooth, creamy blend featuring pistachio, almond, chocolate, caramel, vanilla, mastic gum, and cardamom

*Both offerings are Halal and Kosher certified.

From Ritual to AI-Powered Innovation

In a first for the beverage industry, each drink features a QR code that unlocks a virtual coffee reading experience, inspired by the ancient tradition of Turkish coffee fortune telling. Through its mobile app, consumers receive personalized daily insights, transforming a simple beverage into an interactive wellness ritual.

Backed by Industry Momentum

The launch follows Turkish Coffee Lady’s acceptance into the highly competitive InvestBev accelerator in 2025, where the brand was selected among hundreds of emerging beverage companies. The program has provided strategic support, investor access, and industry validation as the company prepares to scale its RTD offering across retail and distribution channels.

Global Debut: Istanbul Grand Launch

To celebrate this milestone, Turkish Coffee Lady will host an exclusive Grand Launch & Tasting Reception in Istanbul on May 7, 2026, bringing together industry leaders, media, gastronomy writers, investors, and cultural tastemakers. As the birthplace of coffee culture in the 16th century, Istanbul represents a symbolic full-circle moment for the brand. The event will offer guests a first taste of the Iced Turkish Coffee RTD and immersive culinary experiences.

Industry Showcase: Expo West & FOODEX Japan

The Iced Turkish Coffee RTD has been showcased at leading global industry events, including Natural Products Expo West 2026 and FOODEX Japan 2026, introducing the product to key buyers, distributors, and international partners as Turkish Coffee Lady expands into retail and global markets.

Founder & CEO Gizem White, who has been traveling the world with the Turkish Coffee Truck since 2012, said:

“We created a new category inspired by a 500-year-old heritage, bringing together unique flavors, cultural wellness, and modern technology. For centuries, Turkish coffee has been a way to connect, reflect, and even glimpse into the future. Now, we’ve made that experience accessible anytime, anywhere in a can.”

She added:

“Our packaging is also a tribute to art and heritage. Each can features hand-painted miniature artwork by Hasan Kale, a world-renowned Turkish artist known as ‘Microangelo,’ bringing a unique cultural and artistic dimension to every product.”

The Iced Turkish Coffee RTD will be available starting Summer 2026, with broader retail distribution planned following its launch events and trade show showcases.

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About Turkish Coffee Lady:

Founded in 2017, Turkish Coffee Lady is an award-winning Virginia-based cultural wellness brand on a mission to bridge cultures through the 500-year-old tradition of Turkish coffee. Through its cafés, global activations, and innovative consumer products, the company is redefining coffee as a ritual of connection, meaning, and modern well-being.