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BevNETPress Releases

Quincy Teams Up with Content Creator Hallie Batchelder to Launch “Hallie’s Way” Spicy Dirty Martini Mix

PRESS RELEASE posted by Quincy

Nov. 13, 2026 at 9:14 am

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NEW YORK, NY [November 13, 2026] - Quincy, the female-founded cocktail mixer and garnish brand known for its signature Dirty Martini Brine & Olives Mix, has teamed up with content creator Hallie Batchelder to launch “Hallie's Way,” a new spicy dirty martini mix, available today.

Founded in New York City by Halli Sigel and Shelby Sears, Quincy was created to make the perfect dirty martini easier to enjoy at home. Its signature mix combines premium brine with Spanish Queen olives in one convenient jar, simplifying cocktail preparation without compromising on flavor.

Over the past year, Quincy has expanded from approximately 250 to 1,000 retail locations nationwide. Building on this momentum, the brand tapped longtime fan Hallie Batchelder, who has 800,000 TikTok followers, for its first-ever collaboration. Inspired by Batchelder’s love of extra-dirty, spicy martinis, the new “Hallie’s Way” mix combines Quincy’s signature brine and Spanish Queen olives with pepperoncini, adding a spicy kick to the classic cocktail. The launch represents another milestone for Quincy as the brand continues to grow its national presence and expand beyond its signature offering.

"We couldn't be more excited about this collaboration or have imagined a better partner than Hallie," said Halli Sigel, Co-Founder and CEO of Quincy. "She's been a fan since the beginning, and her love of dirty martinis made this partnership feel incredibly natural. We wanted to create something that felt authentically Hallie while introducing a fun new twist on the product our customers already love."

"Anyone who knows me knows how much I love a dirty martini, so creating my own with Quincy was honestly so much fun," said Hallie Batchelder. "I knew I wanted it extra dirty with a little spice. We had the best time bringing it to life, and I'm so excited for everyone to try it!"

The “Hallie’s Way” Spicy Dirty Martini Mix pairs with vodka, gin or non-alcoholic alternatives, making it an easy addition to everything from cocktail hour to holiday entertaining with friends. Available exclusively on Quincy’s website, the new mix retails for $20 per 16-ounce jar.

For more information, visit drinkquincy.com or follow @drinkquincy on Instagram.

# # #

MEDIA CONTACT:

Samantha Levitin, Levitin Collective

For More Information:
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