As the 2024 National Association of Convenience Stores (NACS) Show gets underway today in Las Vegas, energy drink maker Celsius is preparing for a larger push into the convenience and foodservice channels, as well as some new flavor innovations to ring in the fourth quarter.
There’s been a changing of the guard at Lemon Perfect. Former Mast-Jägermeister US chief executive Jeff Popkin was announced as the new CEO of the enhanced water brand this week, while founder Yanni Hufnagel has moved into the role of executive chairman.
Coconut water-based hydration beverage Coco5 is pushing deeper into retail across the country, expanding with chains like Target, CVS and several convenience stores; Also, Premium coconut water brand Once Upon a Coconut is growing out its DSD network and Startup energy drink brand KEY goes chainwide in Sprouts.
Palm Tree Crew, which announced an investment in Cove Soda earlier this week, believes there’s ample opportunity to have “multiple winners” in the rising functional CSD category, CEO Michael Diaz told BevNET.
Lifestyle brand Palm Tree Crew is taking a deeper stake in the beverage business with a new investment into functional CSD maker Cove Soda, bringing along a slate of celebrity partners with them. Terms of the deal were not disclosed.
Poppi is facing its second class action this year taking aim at its purported nutrition credentials, as a lawsuit filed this week in California alleges the prebiotic soda brand’s sugar content more than offsets any gut health benefits.
![Danone Makes $283M Offer to Purchase Lifeway Foods [Updated]](https://dg6qn11ynnp6a.cloudfront.net/wp-content/uploads/2024/09/24142157/bevnet_danone_lifeway_thumbnail-150x150.jpg)
Danone SA is making a move to acquire leading kefir manufacturer Lifeway Foods, offering $283 million, or $25 per share, for the publicly traded company, according to a Schedule 13D form filed yesterday with the U.S. Securities and Exchange Commission.
The co-branded line includes three ready-to-drink Jolly Rancher flavored C4 Performance Energy drinks, a Bubble Yum flavored pre-workout powder mix, and Hershey and Reese’s flavored protein powders – the first protein products launched under the C4 brand.
While core brand revenue declined, Flow Beverage Corp. reported consolidated net revenue growth of 5% to CAD$13.8 million in its fiscal year Q3 2024 earnings report today, marking its most profitable quarter since the company went public.
GURU is focusing on making a return to profitability as it faced net revenue declines in its Q3 2024 earnings report this week. The Canadian energy drink brand reported net revenue of CAD$7.9 million in the quarter, down from CAD$8.9 million in the same period last year.
Since its 2022 speedrun from concept to launch in the wake of Honest Tea’s demise, Just Ice Tea has often measured its successes against its predecessor’s 24-year-long lifespan. And that is still the benchmark for Seth Goldman as Just establishes itself as the number two RTD tea in the natural channel.
The SEC has charged Keurig Dr Pepper (KDP) $1.5 million for making inaccurate statements about the recyclability of K-Cups after finding that two of the largest recycling companies in the country had “significant concerns” about processing those tiny plastic pods.
Can two legacy juice manufacturers become a major force in a stiff category? That’s the goal for California-based Perricone Farms after it announced this week it had acquired family-owned Natalie’s Orchid Island Juice Company for an undisclosed sum.
Keurig Dr Pepper (KDP) may be sitting on a robust portfolio of coffee brands, but it’s Black Rifle Coffee Company’s upcoming energy drink line that has the beverage giant entering a new distribution deal.
