Brad Avery

Brad Avery

Senior Reporter

Brad is a Reporter for BevNET.com.

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Posts by Brad Avery

Jocko Fuel Wants to Take Extreme Ownership of Healthy Beverage Set

In the military Jocko Willink led troops into battle in Iraq and in business he’s built a lifestyle media brand around leadership and discipline, but now – as he looks to expand his beverage platform Jocko Fuel – can he conquer the field of DSD? And more importantly, can he build a brand that can thrive beyond its namesake founder?

Sound Acquired by PE Partner, Restocks After Dry Spell

Sparkling beverage brand Sound is back in supply after its acquisition this month by operating partner Next in Natural, a New York-based private equity firm specializing in better-for-you CPG.

NielsenIQ: Non-Alc Beverage Sales Stay Stable Across End of April

Non-alcoholic beverage sales remained stable across the two-week period ending May 4, 2024, as volume growth picked up while pricing moderated, according to the latest analysis of NielsenIQ scanner data by Goldman Sachs Equity Research.

Distribution Vet Butrymowicz Launching “Juice of the Future” Brand Loom

Loom, the brainchild of Bill Butrymowicz, VP at Jersey Shore DSD house Seaview Beverage, is a new line of juice drinks that will begin rolling out to stores and online this summer. Butrymowicz will be leading the brand as CEO while also continuing to run the distribution business that was founded by his father, using Seaview’s fleet as an immediate entry point into the market.

Blue Stripes Wants Consumers to Sweeten Up to Cacao Water

How do you educate consumers on the herbological origins of chocolate while they’re standing in the store aisle, deciding whether or not to try their luck on a drink called “Cacao Water”? Five years into his cacao products venture Blue Stripes, chocolatier Oded Brenner has yet to find the perfect answer. But he’s getting closer.

Laird Superfood: Q1 Earnings Marks Return to “Growth Story”

Don’t call it a turnaround – at least that was the attitude of Laird Superfood CEO Jason Vieth during the nutrition brand’s Q1 2024 earnings call yesterday, declaring that the “turnaround story has officially become a growth story once again.”

Celsius: Q1 Revenue Jumps 37% as Gross Profit Hits New Company Record

Speaking to investors and analysts on an earnings call this morning, Celsius CEO John Fieldly noted that first quarter revenue was negatively impacted by inventory movements by the brand’s “largest customer,” which was beyond the company’s control, and warned that future inventory fluctuations are expected to occur through subsequent quarters.

Monster: Net Sales Up Double-Digits in Q1

Monster Beverage Corporation reported double-digit net sales growth in Q1 2024, rising +11.8% to over $1.9 billion, according to the energy drink manufacturer’s latest earnings report this week.

Monster Co-CEO Rodney Sacks Announces Succession Plan in Q1 Earnings Call

Monster Beverage Corporation chief executive Rodney Sacks laid out a likely succession plan Thursday that will eventually see co-CEO Hilton Schlosberg taking over the role entirely, as Sacks is “considering” reducing his day-to-day duties sometime next year.