Brad Avery

Brad Avery

Senior Reporter

Brad is a Reporter for BevNET.com.

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Posts by Brad Avery

Targeting Grocery, Back Bay Roasters Shifts Focus to Bag-in-Box

Seeking a point of differentiation in the crowded cold brew coffee set, Boston-based Back Bay Roasters is shifting its focus from its single-serve line to its bag-in-box format, beginning with a rollout to 200 Walmart stores on the East Coast next month. The move comes as a number of rising cold brew startups have embraced multiserve packaging.

Uncle Matt’s Organic Charts Path Forward After Dean Bankruptcy

Amid a portfolio of distressed assets up for sale by Dean Foods, juice maker Uncle Matt’s Organic may not have been the biggest potential get. But that depends on who’s buying: for founder and CEO Matt McLean, who secured a $7.25 million deal to reacquire the brand last week, it’s a chance for a fresh start.

Cannabis, CBD Brands Feel Impact of COVID-19

The coronavirus outbreak has come amidst a steadily increasing number of CBD and legal cannabis products and. Many brands from both the THC and CBD sides of the ledger quickly found sales growth as consumers rushed to stockpile goods from nearly all CPG sectors, but cannabis suppliers and entrepreneurs are now wondering what their industry will look like once the crisis passes.

Court Approves Sale of Dean Foods Assets, Including $433M DFA Deal

A U.S. bankruptcy court approved last week the sale of all assets of dairy conglomerate Dean Foods, including a $433 million acquisition of properties by national cooperative Dairy Farmers of America (DFA). The decision comes roughly five months after Dean, at the time the largest dairy producer in the country, filed for Chapter 11 bankruptcy protection.

Tea Crush Rebrands as Wildwonder

Founded in 2017, Wildwonder currently has a distribution footprint of about 100 independent retail doors and about 300 office and on-premise accounts. According to founder and CEO Rosa Li, the name change reflects a new brand identity that moves beyond tea and transforms the company into a broader health and wellness beverage platform.

Distribution Roundup: EBOOST Expands Nationwide

EBOOST Surpasses 3,000 Doors Ahead of Nationwide Expansion; Sweet Reason Adds Big Geyser, L.A. Distributing; ALO Drink’s Jèn Collagen + Aloe Line Enters Sprouts Farmers Market Stores; Natalie’s Orchid Island Juice Company Expands in Whole Foods

Bend, Don’t Break: Small Brands Plans Change with Coronavirus

While many established companies are bearing up under the storm thus far, small entrepreneurial brands, from early stage startups to regional players, who often have less distribution to start, are feeling the pain from retail disruptions. However, amidst lost supermarket sales or cancelled expansion plans, online is providing a possible bright spot for these brands.

Jones Soda: 7-Eleven Declines Drag on Q4, Full Year Revenue

Jones Soda reported revenue and gross profit declines during its Q4 and full year 2019 earnings report, released yesterday, driven by a 9% drop in its fountain business as the result of a decrease in the brand’s 7-Eleven store count. The Seattle-based craft soda maker reported $11.5 million in full year revenue, down 6% from $12.6 million the year before.

Webinar Recap: Optimizing Ecommerce During the COVID-19 Crisis

Last week, private equity firm VMG Partners and marketing firm Right Side Up hosted a webinar, titled “Shifting to Online Amid COVID-19,” to help companies swiftly optimize their ecommerce business to meet increased demand and maximize their direct-to-consumer (DTC) and Amazon sales.

Amid Outbreak, An Industry Adapts

Over the past week, BevNET and NOSH edit staff reached out to a number of brands across food and beverage to hear about how they are grappling with the effects of the COVID-19 pandemic as it ripples across the globe. Their responses show an industry that, even as immediate demand for their products soars, is vacillating between measured caution and deep concern.

COVID-19 Poses Marketing Challenges, Risks for Brands

While the number of confirmed cases of COVID-19 continues to rise worldwide, the food and beverage industry has been forced to swiftly adjust to the crisis. Just as consumers have changed their shopping habits by racing to grocery stores to stock up before indefinite periods of self-quarantine, many brands and entrepreneurs have fast begun tailoring their messaging to comment on the virus.

Lance Collins Launches Sustainable Beverage Brand ZEN WTR

Veteran beverage entrepreneur Lance Collins announced this month his latest venture -- ZEN WTR -- a bottled water brand he hopes will help clean the world’s oceans by using recycled packaging. ZEN WTR is a line of 9.5 pH alkaline waters packaged in recycled rPET bottles sourced from “ocean plastic” salvaged from the coast of Thailand.