Ferron Salniker

Ferron Salniker

Spirits Editor

Ferron Salniker is the Spirits Editor, guiding our coverage of the spirits and RTD cocktail space. She reports for BevNET.com and Brewbound.com on everything from new subcategories in established liquor types to the growth of the craft spirits business.

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Posts by Ferron Salniker

Ritual Zero Proof Debuts RTDs

Diageo’s Ritual Zero Proof has entered the ready-to-drink (RTD) category with three canned non-alcoholic (NA) cocktails.

New Hard Lemonade RTDs Squeeze Out Mainstays

If hard tea feels like a tidal wave of ready-to-drink (RTD) disruption, hard lemonade is experiencing a tsunami, according to a new analysis from Bump Williams Consulting (BWC).

Retailers Add More Space For High ABV RTDs, NA Analogs, THC

Buyers at some of the largest bev-alc chains are carving out shelf space for non-alc (NA) analogs and hemp-derived THC beverages, while meeting demand for culturally-inspired and high ABV ready-to-drink (RTD) cocktails.

Snoop Dogg and Dr.Dre Launch Hard Tea and Lemonade

Hip hop legends and budding beverage entrepreneurs Dr. Dre and Snoop Dogg are moving their ready-to-drink (RTD) line to the next episode with Dre & Snoop’s Hard Iced Teas & Lemonades.