Experience, Potential and Almost $6 Million Tied Runa and MetaBrand Together
The investment is intended for Runa to use both the cash infusion and MetaBrand’s long, varied reach to grow its drinks business.
Jeffrey Klineman
Editor-in-Chief
As Editor-in-Chief of BevNET, Jeff Klineman oversees the organization's reporting across all of its web sites, as well as BevNET Magazine. Jeff also plans, curates, and hosts the BevNET Live and NOSH Live conferences. Jeff previously worked as a newspaper reporter for the Lawrence Eagle-Tribune, the Boston TAB and the Metrowest Daily News, and has freelanced for publications like Slate, Boston Magazine, Self, George, Commonwealth, and the Chronicle of Philanthropy. He is a graduate of Yale University and Columbia University’s Graduate School of Journalism. A frequently-cited expert on the beverage industry, Jeff has also twice been named in Forbes as one of the 25 Most Influential when it comes to Consumer and Retail Companies.
Posts by Jeffrey Klineman
Everyone, Even Jamba, Jumping into the HPPool
Jamba Juice, an 800-store line of juice franchises, is wading into the cold-pressed market, launching a four-SKU line of high pressure processed (HPP) juices that will be available in-store.
Video: Category Trends, Emerging Brands from Expo East 2014
Filmed on location at the Baltimore Convention Center, BevNET CEO John Craven and BevNET Editor-in-Chief Jeff Klineman break down the show and its impact on natural beverage categories.
Dora’s Announces Purchase of HPP Capacity
The move to acquire high pressure processing machines comes as the company has grown 40 percent in each of the past two years, according to Dora’s CEO Cyrus Schwartz.
Investors Dispute Bargain Valuation for Sparkling ICE
In this summer’s already boiling pot of beverage investments and acquisitions, perhaps the biggest fish in the non-alcoholic beverage industry is now on the ingredient list.
Essentia Scores Investment from Castanea, First Bev
Fast-growing Essentia Water announced that it had reached a deal to sell a partial ownership stake to private equity firm Castanea Partners. First Beverage Ventures was also an investor in the deal.
Hurricane Stevia: Coca-Cola Life Touches Down in Southeast
The company today began selling Coca-Cola Life, its mid-calorie, stevia/sugar blend-sweetened cola, in the U.S. -- but only at The Fresh Market.
1/6 of a Monster: Coke Pays $2.15B for Stake in Energy Drink Giant
A long-discussed investment took place this afternoon when Coke bought 16.7 percent of Monster for a $2.15 billion payout.
BODYARMOR’s Sporting Chance
Gatorade has had its run over the past 40 years. The BodyArmor argument is that there are better ingredients, branding and pricing that will appeal to consumers and retailers.
Gigs: New Leader at Illy; Alan Murray now Chair at SunOpta
Coke veteran Paul Beaupre is moving into Tom Larsen's old spot as the General Manager of Illy, an RTD coffee venture between VEB and the Italian coffee company.
KarmaCap Licensed by Sports Nutrition Co.
The KarmaCap will be used to deliver ProSupps "Mr. Hyde" pre-workout powder -- one largely consisting of creatine, caffeine, and all manner of potent compounds used to make oneself look like the "after" picture in the old Charles Atlas comic book ads -- in a single-serve dose.
Monster Share Turmoil Follows Downgrade, Lawsuit
Call it a case of the Mondays, but shares of Monster seemed to regain their steam Tuesday following an analyst downgrade and more litigation-related turmoil to start the week.
Calif. Judge Dismisses Hain Celestial Suit
The lawsuit’s dismissal was based on the fact that scientific arguments in favor of the effects of high-pressure processing (HPP) as a way of deterring bacterial growth were cited in the very same documents that the plaintiffs were using to prove HPP’s lack of effectiveness.
Finding the Diet Cola Culprit
As whodunits go, it’s not exactly Murder on the Orient Express, but the causes for the slow bleed-out of the diet cola business are still worth exploring.