Lukas Southard is a Reporter covering the food and beverage industries across BevNET and NOSH.
Energy drink Kill Cliff announced it is expanding its partnership with celebrity podcaster Joe Rogan and adding endurance sport and bowhunting influencer Cameron Hanes as a new collaborator on an exclusive CBD beverage, Elk Blood Spicy Cherry.
After a $5.6 million investment on Wednesday, Reed’s leadership expressed optimism during its Q1 earnings call that it will achieve cash flow positive by the end of year reporting cost cutting measures have improved margins.
Functional non-alc spirit Aplós closed a $5.5 million Series A as it aims to expand its retail presence while maintaining its sophisticated appeal in high-end cocktail bars and fine dining restaurants.
Backed with over $50 million in investment, former CEO of the Roundy’s and Mariano’s chains Bob Mariano has embarked on his latest venture in the Chicago area, Dom’s Kitchen and Market. The retailer hopes to have 15 stores by the end of next year building on an omnichannel, experiential type of food shopping grounded in prepared foods, heavier product curation and app-based connectivity.
New functional energy drink BrainPOP is leaning into its target market among physicians and surgeons building out distribution in both clinics and hospital cafes as well as traditional convenience channels in the metropolitan New York area.
Steph Curry announced Tuesday the launch of Game Changer Distillery which is producing its first product Gentleman's Cut bourbon whiskey in partnership with 190-year-old Boone County Distilling Co. who will oversee all aspects of production.
Buddha Brands has launched a line of prebiotic sodas that align with its core Thirsty Buddha coconut waters and its recent visual refresh across its plant-based snack and beverage portfolio.
Happy Moose Juice has acquired Growers’ Refrigeration in a deal that both solved its own refrigerated storage issues and those of cold-chain CPG brands in the region where capacity has historically been hard to find.
The Coca-Cola Company has licensed its Simply and Minute Maid brands to distribute fresh grapes and citrus fruit marking the first time the beverage maker has partnered with a fresh produce company.
Bob Dylan's whiskey brand Heaven’s Door is moving its production from Tennessee and expanding capacity at a new distillery in Kentucky, while also building an immersive brand experience space in a former church in downtown Louisville.
Coachella Music Festival has for the first time partnered with a non-alcoholic retailer, The New Bar, to offer zero-proof cocktails and ready-to-drink (RTD) beverages bringing for inclusivity to the NA community at the two-weekend concert event in Southern California.
Personalized nutritional supplement company Gainful is branching out from DTC with a national launch in Target featuring a simplified customization process to reach retail customers both online and in-store.
Two new plant-based milks see opportunity in providing a highly nutritious, allergen-free milk alternative formulated especially for children.
Genius Juice is taking a strategic shift away from growth at all costs seeing innovation as a way towards profitability after a tumultuous end to its distribution partnership with KeHE.
