Red Bull
This bright green design on this year’s Red Bull Winter Edition should give you a hint on the flavor: it’s Pistachio & Berries, teasing “subtle pistachio and hints of caramel, complemented by a bright blend of berries,” per the brand. You can get it in regular and sugar-free versions in 8.4 oz. and 12 oz. individual cans, and in 12 oz. 4-packs at retailers nationwide. More details at redbull.com.
Vita Coco
The coconut water category leader is closing out the year with new innovation: Vita Coco Kids. The sub-line contains two SKUs– Original Coconut Water and Strawberry Coconutmilk Beverage –each in 200mL juice box-style cartons available at Walmart. Find more details at vitacoco.com.
Slate
Just in time for Halloween, Slate is bringing a monster amount of protein with Cookies & Cream, the latest addition to its Ultra line (42 grams of protein) in 15 oz cans. Order yours at slatemilk.com.
TRIP
There’s never a bad time for some relaxation, but why not at least give it a seasonal touch? TRIP’s newest limited-edition release, Blackberry Frost, does just that with notes of blackberry, black cherry, black currant and vanilla. It’s available on Amazon and TikTok Shop right now, and it’s set to enter retailers like Target, Walmart, and Whole Foods from November 6 through February 2. Find more information at us.drink-trip.com.
Owen’s Craft Mixers
The mixer brand is linking with artist (and brand investor) Colson Baker– better known as MGK –to launch Owen’s x MGK Ginger Ale in around 550 Whole Foods Market stores nationwide this fall. Designed to be enjoyed straight or used as a mixer, this one should be easy to spot: just look for the Owen’s mule mascot, Owen the Mule, with a MGK-inspired mohawk, nose ring and Cleveland hat. Learn more about the collaboration at owensmixers.com.
Jumex
Mexican juice specialist Jumex is celebrating Dia De Los Muertos this year with limited-run resealable aluminum bottles for its fruit nectars line (Mango, Guava, Strawberry Banana, Coco Pineapple) at retail partners including Walmart. Learn more at jumexus.com.