Alix Earle Joins Gorgie As Strategic Partner
Female-focused energy drink Gorgie welcomed influencer and "Dancing With the Stars" runner-up Alix Earle as a strategic investor today, bringing her 10 million-plus social media followers along.
Shauna Golden
Posts by Shauna Golden
Gut Check: Can Kombucha Reclaim Its Edge Amid the Digestive Health Boom?
From positioning as a non-alcoholic social beverage to selling at sporting events and music festivals, there are a variety of ways kombucha makers are attempting to reach a broader audience and lift the category’s household penetration.
PepsiCo Announces ‘Strategic Review’ of North America Supply Chain Amid Investor Pressure
Amid reported settlement talks with $4 billion activist investor Elliott, PepsiCo is evaluating an integrated model for its North America supply chain and go-to-market optimization initiatives.
PepsiCo Reportedly Nears Settlement With $4B Investor
Food and beverage conglomerate PepsiCo is close to reaching a settlement agreement with Elliott Investment Management, which holds a $4 billion stake in the company.
Monster, Coca-Cola Affirm Ties to Expand Category Reach, Drive Global Growth
Having eliminated “undue friction” from its distribution relationship with The Coca-Cola Company, Monster Beverage Corp. is better leveraging the partnership to fuel global growth.
AriZona Acquires Anaheim Plant From Manna Beverages
Manna Beverages has sold its Anaheim, California, production facility to U.S. Beverage Packers West LLC, a subsidiary of AriZona Beverages USA.
More Than Skin Deep: Inside the Mainstreaming of Ingestible Beauty
As the lines continue to blur between beauty and wellness, ingestible beauty, or “beauty-from-within,” products – particularly in powdered and ready-to-drink beverage formats – are gaining significant traction with consumers, proving that skincare is more than skin deep.
Lifeway Posts Record Growth Amid $45M Production Facility Expansion
Leading U.S. kefir brand Lifeway Foods posted its 24th consecutive quarter of growth, with net sales up 24% year-over-year to $57.1 million, in its third-quarter earnings report.
Huxley Rebrands to Showcase “Refreshingly Real Energy”
Natural energy drink Huxley is unveiling a revamped visual identity to better communicate its positioning as a moderately caffeinated, hydration-focused option in the increasingly competitive category.
Primo Brands Names New CEO One Year Post-Merger
North American water giant Primo Brands Corporation has appointed Eric Foss as chairman of the board of directors and CEO, effective immediately. He succeeds Robbert Rietbroek.
Black Rifle: RTDs Fuel Revenue Growth Amid ‘Challenging Commodity Environment’
Black Rifle Coffee Company reported single-digit revenue growth for its wholesale business in its third-quarter earnings report this morning, but rising green coffee prices, tariff costs and falling ecomm sales dragged down its profits.
PepsiCo Highlights ‘Depth and Diversity’ of Portfolio With New Corporate Brand Identity
In conjunction with its 60th anniversary, PepsiCo has unveiled a new visual identity to “highlight the depth and diversity” of its portfolio that includes over 500 brands.
Simply Good Foods Benefits From ‘Generational Shift’ Toward High-Protein, Low-Carb Products
Despite a weak performance from its Atkins brand, The Simply Good Foods Company expressed confidence in its ability to lead the “generational shift” toward high-protein, low-sugar, low-carb food and beverage products.
Happy Products Secures Investment From Taste Tomorrow Ventures
Taste Tomorrow Ventures, the venture capital arm of beverage incubator L.A. Libations, has made a strategic minority investment in happy products.