In an effort to reduce its carbon footprint and combat reliance on single-use plastic packaging, The Coca-Cola Company announced this week that most DASANI products will transition to 100% rPET bottles, while Sprite will swap out its signature green PET bottles for clear ones.
Amid the ongoing war on sugar, Kraft Heinz announced today it will reformulate its Capri Sun juice pouches by using monk fruit concentrate to cut the kids brand’s sugar content by an average of 40%.
Under its Woodbridge Winery Holding, Constellation Brands is dipping yet another toe into the RTD cocktail set, this time with wine sodas. The “first-of-its-kind wine experience,” as Woodbridge’s communications team calls it, will launch nationwide this month on Drizly, InstaCart and at retailers where Woodbridge products are sold. The drink, made with soda and Woodbridge white wine, contains 7% ABV in each 8.5 oz. can and will be available in three flavors: Lemon Lime, Orange and Grapefruit.
Numerous CPG food & beverage brands have taken to social media this week to announce their selection to participate in 7-Eleven’s 2022 ‘Brands with Heart’ program. For the fourth year, the 7-Eleven, Inc. Brands with Heart campaign enables brands to enter the c-store retail channel by introducing their products to 7-Eleven, Speedway, and Stripes consumers nationwide. According to a press release, the convenience store giant strives to “diversify its product offerings beyond the traditional c-store assortment and put innovative products on the shelves that meet the needs of its on-the-go customers.”
Enhanced water producer Lemon Perfect announced today it has named former Coca-Cola Company executive Jim Brennan as its President and Chief Revenue Officer; Colorado-based kombucha and tonic brand Rowdy Mermaid has made several new additions to its executive and sales teams, including the appointment of Matt Opperman as COO and CFO; Kevin Rutherford Reaches Finish Line at Nuun
After outperforming analyst expectations in its Q2 2022 earnings report, PepsiCo Beverages North America (PBNA) today announced it has acquired nearly 152 acres of land in the Denver, Colorado High Point area where it will construct a 1.2 million sq. ft. manufacturing facility set to open in summer 2023.
Today Vital Proteins announced the launch of Vital Proteins Lemon Collagen Peptides, containing the same grass-fed, pasture-raised collagen consumers know and love with an added boost of lemon flavor — just in time for summer.
Plink!, a startup brand of low-sugar beverage tablets, emerged victorious today in the 23rd edition of the New Beverage Showdown , BevNET’s biannual pitch competition for emerging beverage brands sponsored by The Coca-Cola Company’s Venturing and Emerging Brands Unit (VEB).
Six beverage startups emerged from a field of 12 contestants to secure a spot in tomorrow’s final round of New Beverage Showdown 23 at BevNET Live Summer 2022, sponsored by Coca Cola’s Venturing and Emerging Brands Unit (VEB).
Spirit alternative maker Ritual Zero Proof this week announced it has hired craft non-alcoholic beer veteran Tom Halaska as its National Sales Director.
Kyäni, Inc., an internationally recognized health and wellness company, announced the launch of Kyäni Electo— a first-of-its-kind electrolyte drink mix that features a combination of electrolyte minerals to support hydration, and a proprietary NR-8 polyphenol blend to support nitric oxide regeneration.
The Tory Burch Foundation announced this month its newest cohort of 50 fellows for 2022, eight of whom are female entrepreneurs in the food and beverage CPG industry.
Following five years of research and development, hydrogen enhanced water company HTWO has unveiled a refreshed visual identity in an effort to broaden its market appeal and customer experience.
As the company plans for significant scaling over the next several years, Liquid Death has hired former Marisa Bertha as Senior Vice President of Strategy to help chart the path forward; California-based alkaline water brand Eternal Water announced this week that it has tripled its sales force with more than 30 new hires; Lifeway Foods has announced its slate of director nominees.
