Official Brand Overview
NEW PISTOL PACKING LIQUID ENERGY SUPPLEMENT 357 SUPER MAGNUM ENERGY SHOT? Faster than a Speeding Bullet and More Powerful than a Moving Locomotive Maximum Strength Energy Shot Fuels the Body with Instant Energy CARMEL, IN ? July, 2009 ? BDI Marketing, innovators of energy shots since 1998, announced the release of its new, fully loaded 357 Super Magnum Energy Shot?. Available in a delicious proprietary Ballistic Berry flavor, this high quality two ounce liquid energy shot catapults energy levels faster than a speeding bullet and pack more power than a moving locomotive. The announcement was made by Karen Windle-Burcham, President of BDI Marketing. Reformulated into a delicious liquid shot and launched in response to the increasing demand for energy shots, 357 Super Magnum is the phenomenally popular two-tone renergy supplement tablet that was originally launched in the early 1980s and has sold over 200 million tablets to date. This eagerly awaited new energy shot provides the same potent power offered by the nation?s best selling 357 HR Super Magnum® capsules in a convenient hip pocket sized liquid. Fat free and containing no sugar, carbs or calories, the 357 Super Magnum Energy Shot instantly delivers a super mega-dose of caffeine that is strong enough to stimulate and fuel the body to perform at unparralled levels throughout the entire day. Taking daily energy to the extreme, 357 Super Magnum Energy Shot?s ingredients include Caffeine, L-Taurine, Vitamins B3, B6, and B12, and Eleuthero. "Following on the popularity and success of our existing Mini Thin Rush brand liquid energy shots, we are pleased to announce the release of our phenomenally popular 357 HR Super Magnum capsules in a convenient and delicious berry flavored liquid energy shot," stated Ms. Windle-Burcham. "Our 357 Super Magnum Energy Shots will provide retailers with the ammunition they need to combat today?s sluggish economy and come out prosperous and victorious." The new 357 Super Magnum Energy Shot joins BDI?s ever growing family of popular liquid, gum and capsule energy products which includes the popular Mini Thin Rush brand. Created specifically for consumers looking to optimize their personal velocity and energy levels all day long, BDI?s liquid energy shots are the optimal alternative to consuming high-calorie sugar filled energy drinks with less potentially bloating liquid. According to an August, 2008 market research report from Mintel, the retail energy drink market is valued at $4.8 billion, representing a 400 percent growth rate from 2003 figures. The report attributes rising sales to the growth of the consumer market; in 2003, 9 percent of adults reported consuming energy drinks, while 15 percent did so in 2008. Among teenagers, 35 percent said they regularly consume energy drinks, up from 19 percent in 2003. Mintel's published market research has been helping leading businesses achieve their goals for over 30 years. Featuring explosive state-of-the-art graphics that will jump off store shelves, the highly anticipated 357 Super Magnum Energy Shot will be available in retail stores nationwide beginning July 2009 at the manufacturer?s suggested retail price of $2.99 each. 357 Super Magnum Energy Shot two ounce liquid shots are available in 12 unit display boxes and 144 unit cases consisting of 12 display boxes per case.