Apple & Eve has been providing families with healthy and innovative juice products for over 40 years. Now, in 2019, when families are busier than ever and the quest for lower-sugar drinks is always on, the brand is proud to release Cool Waters, a refreshing line of great-tasting vitamin enhanced waters.
Big mergers and acquisitions that are either directly involved with the beverage industry or affecting it in terms of retailing and distribution started early this summer and they haven’t let up.
The USDA has implemented a new set of standards for school nutrition. While foodservice directors struggle to assemble their menus, beverage companies see new opportunities.
The acquisition gives Lassonde its most identifiable consumer packaged goods brand, which could help the Quebec-based company make a greater push below the border.
Apple & Eve, the largest privately held juice company in the U.S., today announced that it has acquired The Switch Beverage Co., which markets a line of sparkling 100 percent juice drinks and holds a strong presence in U.S. schools.
